The AT & T plan for a Netflix killer would have been reviewed and would cost around $ 17 a month

When AT & T bought Time Warner and created WarnerMedia, it seemed ready to create another video streaming service designed to compete with Netflix and Hulu.

However, according to a Wall Street Journal article, WarnerMedia would have abandoned its plan to create a three-tier streaming app for a single streaming bundle combining the contents of HBO, Cinemax and Warner Bros. price between $ 16 and $ 17.

The Journal quoted sources close to the case that said the WarnerMedia service would be available in beta later in the year, before its official launch in 2020, perhaps as early as March. Sources also claimed that WarnerMedia was planning to offer an advertising-funded version of its steaming package at a reduced price, but there is no way at this point to know if this version would contain the same content list as the full kit. without advertising. WarnerMedia did not immediately respond to Gizmodo's request for comment.

Last fall, during a presentation in New York attended by Variety, AT & T (WarnerMedia's parent company) presented its original three-level plan, which included a "film entry package", as well as a "premium service with original programming". and hit movies "and a fully loaded level with all of the top two plans with" an extensive library of WarnerMedia content. "

But now, with a seemingly endless number of streaming video providers on the market, including AT & T's DirecTV Now service, and others coming through platforms like Disney + and others, it seems that WarnerMedia cautiously engages in streaming video market.

That said, charging $ 16 to $ 17 per month – $ 2 more than the $ 15 a month for just one subscription to HBO Now – WarnerMedia's new service could be a very expensive package. attractive for existing HBO subscribers. We asked the company if it plans to remove HBO Now and will update this article as soon as we receive an answer.

After setting up this service, WSJ sources said WarnerMedia could add more content, including live sports events or events, although the company will have to work hard not to upset cable providers. that could be outsourced due to WarnerMedia's aggressive pricing for its upcoming streaming content. package.

But now that Game of Thrones is over, the main reason for paying for HBO is behind us. WarnerMedia has every interest in having a very good tone to expect to spend 15 to 20 dollars per month for even more streaming content.