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Whether you're left, right or center, whether you like it or hate it, it's clear that President Trump is a powerful communicator. Thursday's Democrats debates clearly show that they have no one able to match his toughness and persuasiveness. His ability to exploit a message that resonates with both his base and a dominant part of the general electorate is unmatched. No one on this scene has approached.
President Trump is heading for 2020 with a booming economy, an unprecedented unemployment rate and an increasingly unified republican party, all while Democratic presidential candidates struggle to establish their own identity. Unless these candidates succeed in one way or another to develop a brand with a clear and authentic message to Central America, the Democrats will undoubtedly give a decisive victory to Trump in 2020. They continue to fall into the trap that being against Trump is not a mark. Yet they continue to push themselves left and make their number one policy: "Trump bad!"
Top candidates such as Joe Biden, Elizabeth Warren and Bernie Sanders all make the same mistakes as Hillary Clinton in 2016: they have no other message than: "I'm not him!" seems to be calculated to be opposed to that of Trump. Clinton's slogan "I'm with her" was nothing more than a boost for the ego. This highlighted the essence of his message: I am the anti-Trump candidate. But voters in Wisconsin, Pennsylvania, Ohio and Michigan wanted to know more. They wanted to know how a candidate would help them and their families.
By 2020, being anti-Trump will not be enough. These same voters want to know how a person can be better than what Trump has been.
All 2020 Democratic candidates, however, have a common message. Unfortunately for them, and for most Americans, this is one of the cases that only concern the fate of Coastal Liberals, illegal immigrants and Millennials. None of the candidates speak to the voters they need to win: white voters out of school in the Midwest and South.
Biden, Warren and Sanders all have the same brand: we are on the left and we are anti-Trump. "Advanced" candidates such as Kamala Harris, Pete Buttigieg and Beto O'Rourke are just younger versions of the same thing. While calling for massive tax hikes, socialized health care and open borders, they are once again ignoring workers, business owners and families who are going to pay.
Trump speaks directly to these voters. Poll after poll, it appears that a majority of the country opposes the radical program of the left. MSNBC released a poll shortly after the second democratic presidential debates showing that 54 percent of voters in the general election believe that abolishing private health insurance is a bad idea and 66 percent of voters are opposed to decriminalizing the crossing. illegal border. However, during this third debate, we heard more of the same thing. Free this, free this, and not a single clear or credible plan to make this possible without putting the burden on hard-working men and women who want more than what they earn.
After three years of Trump, Democrats believe that their debate in Houston will help to ensure that Republican fiefs like Texas play with free product offerings and open borders. From the moment they went on stage, Biden, Sanders, Warren, Harris and the rest of the group preached a message that would crush all of Central America with a chance to defeat President Trump, regardless of the proposed candidate . The only thing the Democrats helped during Thursday's debate was President Trump's chances of re-election.
Matt Langston is a partner of Big Dog Strategies, a leading consulting firm in the country. He works directly with political clients and businesses to develop strategy, media relations and advocacy at the local level. He has also held a variety of political and political positions, including a presidential race, a race in the US Senate, and numerous other political campaigns at the local, state, and national levels. He is from Texas and holds an MA in Political Science from Florida State University and an undergraduate degree from Baylor University.
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