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Samsung Galaxy Note 9. SeongJoon Cho / Bloomberg
© 2018 Bloomberg Finance LP
Samsung is one of the few phone manufacturers to innovate for a long time, although it has not always worked. & Nbsp; But in recent years, the Korean company has favored progressive upgrades over a proven design.
The Galaxy S11 is an opportunity for Samsung to change all this and create a certain distance between its next Note 10, which, if the leaks are accurate, looks like an incremental upgrade.
But what does the Galaxy manufacturer have to do to make S11 significantly different from Note 10?
OnePlus changed everything
If OnePlus has done something in recent years, it shows us that being affordable does not necessarily mean cheap. Yes, there are trade-offs to lower prices, but for budget-conscious buyers, these are reasonable compromises. Everything has changed with the OnePlus 7 Pro.which is both cheap (high) and high-end.
The result is that it leaves little reason for Samsung to charge around $ 1000 for its best handsets. Each turn, OnePlus has reached its limits. battery, RAM, display, construction, sensors, security: that's all you see in a Samsung device. The jury is still not on the camera of OnePlus7 Pro, which is an essential feature for consumers.
But Samsung can not be content with its camera capabilities. It will have to offer the high-end experience that it normally offers, but at a more competitive price. Because consumers are becoming more and more tired new expensive smartphones – and the price is become quickly one of the biggest attractions for people to improve. By the time the Galaxy S11 is launched next year – with Google, Apple and IFA in-between – it could arrive in the middle of a price war.
Resume where Huawei stopped
Before everything came collapse for Huawei, the Chinese company has developed a very impressive zoom Technology. Reports suggest that Samsung is doing the samebut it is unlikely to be in the note 10, which means could to be debuted in the S11.
This is not just the technical zoom that Samsung should copy from Huawei. Despite the obvious problems of society, it innovated relentlessly. And he was rewarded for that too, with a rapidly growing market share that was to eclipse Samsung. The Korean company should seize this opportunity to renew its innovative credentials and reinvent the Galaxy S range for next year's device. Another test shot with a more ergonomic folding phone is a good starting point and may be considering a more modular device with replaceable – and serviceable parts.
Samsung is in a unique position to have the technical know-how – and the size – to produce innovative technologies and suffer the consequences if it does not work. It also launches three different versions of the same device at the same time, so at least one of these should be the experimental handset. The S11 could be – should be – much more than a gradual upgrade of a concept that has become obsolete in recent years.
More on Forbes
Google's Pixel 4 can beat Samsung's Note 10 with three features
Here's how Huawei's Android ban affects you
Apple could continue its trend with the design of the iPhone 11
OnePlus 7 Pro will force Apple and Samsung to change
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Samsung Galaxy Note 9. SeongJoon Cho / Bloomberg
© 2018 Bloomberg Finance LP
Samsung is one of the few phone manufacturers to innovate for a long time, even if it does not always work. But in recent years, the Korean company has favored progressive upgrades over a proven design.
The Galaxy S11 is an opportunity for Samsung to change all this and create a certain distance between its next Note 10, which, if the leaks are accurate, looks like an incremental upgrade.
But what does the Galaxy manufacturer have to do to make S11 significantly different from Note 10?
OnePlus changed everything
If OnePlus has done something in recent years, it shows us that being affordable does not necessarily mean cheap. Yes, there are trade-offs to lower prices, but for budget-conscious buyers, these are reasonable compromises. Everything has changed with the OnePlus 7 Pro, which is both cheap (high-end) and high-end.
The result is that it leaves little reason for Samsung to charge around $ 1000 for its best handsets. Each turn, OnePlus has reached its limits. battery, RAM, display, construction, sensors, security: that's all you see in a Samsung device. The jury is still not on the camera of OnePlus7 Pro, which is an essential feature for consumers.
But Samsung can not be content with its camera capabilities. It will have to offer the high-end experience that it normally offers, but at a more competitive price. Because consumers are becoming more and more tired by the new expensive smartphones – and that price is quickly becoming one of the main attractions for users who wish to upgrade. By the time the Galaxy S11 is launched next year – with Google, Apple and IFA in-between – it could arrive in the middle of a price war.
Resume where Huawei stopped
Before everything collapses for Huawei, the Chinese company has developed a very impressive zoom technology. Reports suggest that Samsung does the same, but it's unlikely to be in the 10 note, which means could to be debuted in the S11.
This is not just the technical zoom that Samsung should copy from Huawei. Despite the obvious problems of society, it innovated relentlessly. And he was rewarded for that too, with a rapidly growing market share that was to eclipse Samsung. The Korean company should seize this opportunity to renew its innovative credentials and reinvent the Galaxy S range for next year's device. Another test shot with a more ergonomic folding phone is a good starting point and may be considering a more modular device with replaceable – and serviceable parts.
Samsung is in a unique position to have the technical know-how – and the size – to produce innovative technologies and suffer the consequences if it does not work. It also launches three different versions of the same device at the same time, so at least one of these should be the experimental handset. The S11 could be – should be – much more than a gradual upgrade of a concept that has become obsolete in recent years.
More on Forbes
Google's Pixel 4 can beat Samsung's Note 10 with three features
Here's how Huawei's Android ban affects you
Apple could continue its trend with the design of the iPhone 11
OnePlus 7 Pro will force Apple and Samsung to change