WhatsApp Business, a version of the email application that allows small businesses to connect to their customers, is being rolled out worldwide on iOS. The free app was launched on iOS last month, but in a limited number of countries. WhatsApp Business is available on Android since last year.
Unlike the standard WhatsApp email application, WhatsApp Business allows business owners to set a profile in order to share business details, such as their email address or store address , and to access greeting and messaging messages to manage interactions with customers). The WhatsApp web interface is also supported by the application.
The Whatsapp Business app should not be confused with the Whatsapp Business API, a paid service designed for large businesses. The API allows companies to send notifications such as boarding cards and receipts, as well as responding to customer queries. It is currently one of the few ways that WhatsApp monetizes itself directly.
WhatsApp's Business Application is available in Brazil, Germany, Indonesia, India, Mexico, the United Kingdom and the United States. She will be going out to the rest of the world in the next few weeks.