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Tinder said Monday it would make its identity verification feature available to all members around the world “in the next few quarters,” according to a press release. The feature will allow users to verify their identity by downloading documentation; in Japan, where the feature has been available since 2019, a passport or license is typically used, but this may vary from location to location.
The company said it will take into consideration expert recommendations and comments from Tinder members on which documents will be used in each country as well as local regulations and laws when rolling out the feature. Tinder says it will use the comments to ensure the process is inclusive and “privacy-friendly.”
Rory Kozoll, Head of Trust and Security Products at Tinder, said the company is taking a “test and learn” approach to launching identity verification. “We know that one of the most valuable things Tinder can do to make members feel safe is to give them more confidence that their matches are genuine and more control over who they interact with,” he said. Kozoll said in a statement.
Identity verification will initially be voluntary, unless required by local law, and Tinder recognizes that some users may not want to share their identity online.
“We know that in many parts of the world and within traditionally marginalized communities, people may have compelling reasons not to be able or unwilling to share their real identity with an online platform,” Tracey said. Breeden, Vice-President. security and social advocacy at Match Group, Tinder’s parent company. “Creating a truly fair solution for identity verification is a difficult but critical security project and we rely on our communities as well as experts to help inform our approach. “
Tinder continued to add security-focused features to its app; last year it added a photo verification system that adds a blue check mark to users’ dating profiles. And in March, Match Group announced an investment in background check company Garbo and said it would make the technology available to Tinder users, although it has yet to do so.
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