Air Arabia celebrates 15 years by launching its new visual identity



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Air Arabia is celebrating its 15th anniversary by launching its new visual identity from the Masress website on Tuesday, October 30, 2018.

Air Arabia celebrates 15 years by launching its new visual identity

Al-Ahram Economy Posted in Al-Ahram Economic on 30 – 10 – 2018

Air Arabia, the first and largest low-cost carrier in the Middle East and North Africa, today announced the launch of its new visual identity, which reflects its global approach and innovative vision.
This announcement marks the 15th anniversary of the launch of its operations, which have allowed a qualitative leap in the airline industry in the Middle East and North Africa.
The new visual identity was unveiled at a special ceremony held in the company's hangar at Sharjah International Airport, where guests and journalists were briefed on the form and content of the new identity – including the exterior and interior design of the aircraft – the new Airbus A320.
Air Arabia has experienced sustained and sustainable growth since the launch of its first flights on October 28, 2003, when the company introduced a new concept for the airline industry in the Arab world.
Since its inception, Air Arabia has operated only five destinations, with a fleet of 53 aircraft serving more than 155 destinations from its hub in the United Arab Emirates, Morocco and Egypt. Expansion in 2019. Air Arabia is primarily a public limited company with numerous travel and tourism agencies around the world.
With new standards in operational excellence, innovation and cost-effectiveness, Air Arabia's new visual identity emerges from the "now more than ever" concept, reflecting ambitious, central and customer-focused goals. Provide real value and greater air travel options to all its customers.
"Fifteen years ago, Air Arabia and the concept of economic carrier offering affordable air fares in the region were just one idea," said Sheikh Abdullah bin Mohammed Al Thani, chairman of the board. Air Arabia. Together, we are celebrating the success of Air Arabia by reinventing the concept of air transport in the region and offering a unique travel experience to more than 80 million passengers up to now. "
"We are celebrating the 15th anniversary of Air Arabia by launching a new visual identity that reflects our successful path and is paving the way for future growth with a renewed vision that reflects the company's ambition and will to move to the next. phase of its global expansion.
"We are proud of what we have achieved so far and are determined to achieve our future goals while maintaining more air travel and value for all our customers."
Air Arabia's new visual identity is inspired by the concept of "modern travelers", which reflects the airline's status as a unique carrier offering real added value to young people, adventurers and travel enthusiasts who want to explore new places and experiences.
The new logo of the company, meanwhile, is dynamic and ambitious to renew the company's commitment by offering real value, reliable services and greater opportunities for travel to its customers.
He has also developed the technical form of the name of the tanker to reflect in its content a more modern, simple, versatile and universal brand, while the logo structure reflects a unique personality. Air Arabia has retained the original design of the new Seagull icon with its latest features in fins, reflecting the company's growth and ambitious prospects while remaining true to its original brand.

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Source: Masress

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