One Plus enters the smartphone market in the United States



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OnePlus, five years in China, and its largely unknown products outside of China have entered the US smart phone market with the support of two major national allies, the giant chip maker Qualcomm and the operator T-Mobile mobile phone. Since the US market based in Shenzhen after AT & T and Verizon Inc. in the United States this year, refused to work with Huawei, China, under pressure from the US government, which poses a security risk.

The One Plus Alliance, to be announced today in New York, shows the intertwined nature of US-China trade relations, including those involving the most advanced technologies, despite the US-China trade war. 3 of Qualcomm using the most expensive mobile phones manufactured by the US company behind Samsung and LG, according to data from the market research company Canalys.

Last week, Qualcomm President Cristiano Amon paid tribute to 29-year-old One Place founder Carl P. Pei at Qualcomm Partners annual summit in Hong Kong, where Carl told attendees that his company would be one of the first companies to launch its company. A phone with 5G V5 technology support using Qualcomm chips.

In an interview, Carl B. declined to comment on the details of his company's dealings with US mobile operators, but T-Mobile executives would be present at the event, which allegedly sold One Plus phones. .

The partnership with Mobile Services is essential to impact the smartphone market in the United States. Pei said the mobile phone market in the United States could partner with a mobile services company, a dominant way of selling its products: "I do not know what if it's the right time for someone. On one hand, it is a good time for us. "

The new OnePlus 6T phone, which will be unveiled today, will be priced at around $ 500, but features are usually only available on the most expensive phones. Cheap, he announced plans to launch his phones in the United States next year.

One Plus is different from the rest of the Chinese technology companies, which typically focus all of its product on local customers, only selling high-end phones, at a cost of $ 400 or more, only online, with the exception of India, and pulling two-thirds of its revenue out of China.

The Chinese company has become the largest smartphone provider in India with a market share of 40%, a sensitive market for the price as sales of major phones manufactured by companies such as Apple and Samsung have declined.

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According to counterpoint market research firm, Apple dominates 43% of phones over $ 400, followed by Samsung by 24%, Opo by 10%, Huawei by 9% and Shaoi by 3%. And earned more than 2 percent.

The company has fewer than 100 sales employees on a total workforce of about 1,000 employees, while more than half of employees are engaged in product research and development. One Plus is affiliated with the Chinese smart phone company, Oppo, which is a major power hub for phones. The class smartphones sold around the world for around $ 300.

Carl BN Wen Balch is involved in buying channels and supply chains with Obo, which allows him to manufacture phones in China and India at a lower cost than others.

According to the registration records of Chinese companies, the two companies have common shareholders, including Duan Yongping, a Chinese entrepreneur and founder of the BBK Electronics Group, which owns the companies Opo, Vivo and OnePlus.

One of the leading players in the field of high-end smartphones, including Qualcomm, is looking to support OnePlus in its efforts to maintain its leading position in the high-end mobile market, "said Kiranjeet Kaur , a senior researcher at IDC, market research firm.This is Apple, Samsung and Huawei, they now have their chips and they use them a lot in their smartphones. "

Qualcomm, a leader in leading mobile technologies, is grappling with a bitter dispute with Apple, which is increasingly designing its own processors, which replaced Apple in the second quarter, after Samsung, the world's second-largest smartphone maker. , Phones developed with Kirin chips, using Qualcomm chips in some low-end models.

Huawei previously said it does not want to sell chips to third parties, but the company is moving more and more customer to Qualcomm's competitor, while the communications industry is moving to fifth-generation technology, while As the President of Qualcomm describes the delicate situation as a cooperative relationship, Wen Plus has announced that it will launch a fifth generation phone next year.

Carl B, who was born in China and grew up in Sweden, ignored the fact that the Sino-US trade conflict can affect the morale and morale of US consumers. He explained that Wen's trademark was multicultural and global. Social networks with which we can talk and communicate with different users around the world, provided they can speak their own language. "

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