IKEA in Ukraine: Facts About The Company

After several attempts unsuccessful IKEA is preparing to open its first store A store in Kiev

It will be in the format City Shop – a small size, and will place it in the central part of the big city, – writes "New time."

Swedes were waiting for economic growth, increasing the purchasing power of the population, deregulation market, the withdrawal of exchange restrictions, the upper level is protected and intellectual property rights. We have many companies that operate under the IKEA logo but have no connection with it.

READ ALIEN: "Fall Into Europe" – H & M opening expert

The fact that a multinational opens the first store – the best sign of change in Ukraine. And the search for the staff began

Our market is waiting for serious shocks. And IKEA itself will be an incentive for Ukrainian companies. It will bring European culture and standards into the employer-employee relationship. What is the responsibility, the transparency, the absence of bribes, everything will feel – suppliers, developers, competitors, other employers of the country. As well as government agencies.

Facts about IKEA:

1. IKEA is not just a piece of furniture. The IKEA range fulfills virtually all the needs of the interior of the house as a whole: recently even an individual design service is available;

2. It's impossible to compete with IKEA. Nobody is able to simultaneously provide a progressive, high quality and affordable design. Not to mention other services. In a "democratic design center" IKEA employs 1,500 people. Each year, they develop up to 2000 new products and 10 limited edition collections with guest designers

3. Fortunately for those who want to live as before, Ukraine is a country of small towns. IKEA will not be here in the years to come. And our population is not mobile and has traditional tastes. Well, with the premium segment, there will be no competition;

4. But IKEA is actively expanding its online expansion. Although people like to sit on the couch before buying it. Therefore, in Kiev, there will be another concept store – the IKEA mini and service center just in the city center. It is already in Copenhagen

5. The effect of IKEA as an employer will force other companies to establish a normal system of relationships in their productions, improve service, etc.