Nestlé, PepsiCo and Danone will start selling products in reusable packaging



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The world's leading manufacturers of consumer products, including Procter & Gamble, Nestle, PepsiCo, Mondelez, Danone, Unilever and other companies have launched the Loop Internet platform, which will reduce packaging dependence to Disposable.

Interfax-Ukraine writes at the World Economic Forum in Davos.

Loop will allow customers to buy on the Internet a wide range of products in a package specifically designed for collection, purification, filling and reuse, said in a message According to him, the company was based on the old model of milk distribution to consumers in Western countries: the milkman brought the milk of society.

According to him, the packaging consisted of various alloys of metals, glass or specially developed plastics, Tom Zaki, General Manager of TerraCycle,

. products in the morning and left at home, carrying empty bottles for the next batch.

The Loop platform will start operating in Paris (with Carrefour) and New York in the first half of 2019 and will be available in other countries by the end of 2020.. In the future, the Loop system will be available on partner retailer websites. According to Zaki, about 25 companies are currently participating in the program, but this number will increase.

A well-designed system for the purchase of products with a waste-free packaging will greatly increase the standards of responsible consumption worldwide,

. The name "Loop" (English version). "closed loop") stresses that this system will become a practical embodiment of the theory of "circular" or non-wasted economy.

The service schema includes six key steps. On the first consumer, he buys the goods in a new package on Loop or his partners, leaving a deposit that he will recover by returning the package.

The second purchase comes in a specially designed Loop bag, which eliminates the need for disposable transport equipment, including cardboard.

The third step is the use of the product. On the fourth consumer, the seller returns the package to the seller without cleaning or sorting by simply placing it in the Loop bag and giving the mail.

In the fifth step, the packaging is specially cleaned to ensure the safe reuse of the product. In the last step, the packaging is filled several times and returned to the consumer.

In addition, the service may take consumers of consumer goods that can be recycled. TerraCycle already processes packaging and waste in 21 countries around the world – from soiled diapers to cigarette cases.

As reported by Procter & Gamble, the new packaging will be available immediately for several of the company's brands, including Pantene shampoos, Tide washing machines, Gillette Shaving

PepsiCo is ready to offer Loop's customers drinks soft drinks and Tropicana fruit juices. Nestlé has developed a double-walled aluminum packaging for Haagen-Dazs ice cream, which is much more cold-weather than the current cardboard packaging.

According to environmental advocacy organizations, more than 280 million tons of new source plastics are produced each year in the world. % In the next ten years, the volume of plastic consumption will increase by 40% due to population growth and more active consumption.

Oceans account for between 10 and 20 million tons of plastic per year, saving more than $ 13 billion a year for ecosystems.

Read also: How the waste recycling plant works. Polish Experience for Ukraine

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