We now know the secret of Kellyanne Conway's success at the Trump White House



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Which brings me to the somewhat curious case of Kellyanne Conway, senior advisor to President Donald Trump. Conway has been a regular presence alongside Trump since the spring of 2016, when Texas Senator Ted Cruz, for whom she had been a councilor, dropped out of her challenge to Trump. She ended up becoming Trump's campaign manager during the last months of the campaign and has been a leader in the White House since day one.

Strangely enough, many people in these senior management positions have disappeared. Reince Priebus. John Kelly. Sean Spicer. Jim Mattis. Rex Tillerson. H.R. McMaster. Anthony Scaramucci. Hope Hicks. Rob Porter. Scott Pruitt. Steve Bannon. There are so many others. But you have the idea.

And yet, Conway remains. Not only that, but she's never mentioned as a person at odds with Trump, a person in whom he has lost confidence, a person who clings to his job. She seems to be skating under the radar – despite the fact that she is one of the most recognizable and most prominent personalities of an administration that is filled with it.

How, you ask? Good question! And a new excerpt from the book of Trump's former assistant Cliff Sims on his move to the White House – "Team of Vipers" – offers a very likely theory: Conway is the person who looks most like Trump at the White House.

"His program – which was his survival over all others, including the president – became more and more transparent.Once you understood that, everything in it seemed so calculated, every statement, even a seemingly harmless , appearing to have been surveyed by a focus group that existed in her mind, and she seemed to be constantly concealed in an invisible fur coat, projecting an omnipresent smile, as if she had collected 98 Dalmatians with only go.

"I'm not sure the president ever fully understood that about Kellyanne. But what he clearly shared with her is a love of the media. Unlike most human beings, the biggest fear of Trump was not death, failure or loss. It was darkness. S & # 39; he was noticed, it mattered. And he did not care whether the attention was good or bad, as long as it was not indifferent. "

Here is an important overview of Conway and Trump, both of whom believe that their ultimate gift is their ability to survive." Trump went bankrupt three times, but each time he won and survived Conway was working for Cruz, who had described Trump as "crying coward" at the elementary school, and then managed to get inside her.Trump was confronted with a sound that spoke of women in deeply misogynistic terms just before the election. 2016 and still won.Conway invented the phrase "other facts" and suffered no negative consequences inside Trumpworld.Even her husband's public and the opposition often expressed in Trump does not seem to have hindered Conway's central role in the White House.

The other important element to note in this excerpt from Sims is the haunting attention paid to the media – and to its opinions – de bo e C Onway and Trump While Trump attacks the media at every turn, he is also the most avid consumer of his journalism – especially via cable television – of all presidents. And although Trump never admits it, he cares deeply about what the media a) think of him and b) says about him. ("Trump was sincerely worthy of most media – it was not fair for the show," writes Sims. "But what he did not like to admit, is that it's not a big deal. was that he also needed their approval. ")

What Conway understood throughout his time with Trump was that the way the media perceived it – and its value for Trump – was the room of the kingdom. Every White House advisor could tell Trump that Conway was a nightmare that was flowing – that's certainly how Sims describes it – but it did not matter if Conway was considered an effective Trump defender. If the media thought she was counting, then she mattered to Trump.

Love or hate her, that was Conway's central vision – and what kept her from staying at the White House (and always listening to the President) long after the dismissal or fall of many colleagues. favor. She has loved herself to Trump by resembling her. If she had a leak, well, he likes the leak – to his advantage – too! If she used people to reach a larger goal, well, he did the same! If many people said that it was bad and that she had to go, well, did not people say it throughout her career?

You will not go away. Or someone who reminds you of yourself.

"What job she did," Trump told Conway about last year. "What work she did."

Indeed.

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