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Adidas has designated Argentina as a weak spot, where revenues have been negatively affected by the country's currency problems.
The German sports goods manufacturer, Adidas, on Wednesday raised its profit expectations for 2018 after a "strong" third quarter, characterized by sustained global demand for its sportswear and sneakers.
But the group's Reebok brand continued to struggle, despite the efforts of British stylist Victoria Beckham, who unveiled her first mini collection for the brand.
The Adidas group posted a net profit of 656 million euros between July and September, up 19% over the same period last year.
The turnover rose 8 percent to 5.9 billion, a neutral figure in monetary neutrality, said Adidas in a statement, fueled by double-digit growth in key regions of North America, China and "excellent" online sales.
Sales in Russia increased by 7% as the group continued to benefit from momentum linked to the World Cup, even after the end of the football festival.
CEO, Kasper Rorsted, welcomed a quarter marked by "high quality growth".
"We have made strong improvements in profitability despite a significant increase in marketing investment and headwinds of the currency," he said.
The Bavarian-based group identified Argentina as a weak point, where revenues were negatively affected by the country's currency problems.
Reebok's struggling US sports brand sales fell by nearly 5%, despite the robust performance of its Classics line of footwear.
Reebok has struggled to impress Adidas since its first campaign in 2005 to narrow the gap with its main rival Nike.
The American brand is undergoing a major restructuring that includes store closures and increased concentration on the women's market, spurred by tastes such as Victoria Beckham.
The singer turned designer presented her first capsule collection for Reebok in July, a minimalist line inspired by the 1990s and former superstar basketball star Shaquille O. Neal.
In the future, Adidas expects net profit for the whole of 2018 to increase by 16 to 20% to 1.6-1.7 billion euros, compared with 13 % to 17% previously.
The full-year business figure is expected to increase by 8 to 9% compared to the previous estimate of about 10% "due to lower growth than initially forecast in Western Europe ".
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