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Starting Wednesday, all of John Hancock's policies will include Vitality, a behavioral change platform designed to encourage people to live longer and healthier lives.
John Hancock, who has been with us for 156 years and is owned by Manulife Financial Canada, already had some experience with the platform as part of his overall insurance offering and had positive results.
Vitality insureds take twice as many steps as the average American and have received more than $ 3 million in rewards since John Hancock started using the service in 2015, Harrison said.
However, vitality itself is not new – the platform has existed for over 20 years and is used worldwide. According to Vitality, its global insured lives 13 to 21 years longer than the rest of the insured population and has hospital costs that are 30% lower.
For those who are concerned about what John Hancock can do with all the data collected, Harrison said the company is very cautious.
"We have been in business for more than 150 years and we regularly receive a lot of very sensitive data – medical data, financial data – so from a data point of view, we are very careful, of course, about what we do. ". I said.
However, in the end, it is up to the customers to determine how much information they want to give to the company.
"We are very clear about how we use your data, then you make the choice in terms of what you want to share or what you do not want to share," Harrison said.
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