Secrets of Netflix: Wild Wild Country, the Obamas, and the Rom-Com Moment



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Sarandos at Vanity FairNew Establishment Summit.

By Matt Winkelmeyer / Getty Images.

Before their documentary Wild Wild CountryControversial Indian guru, Bhagwan Shree Rajneesh and his Oregon-based common, Rajneeshpuram -been a bingeable Netflix phenomenon, filmmakers Chapman and Maclain Way were making the rounds in Hollywood, collecting a series of discouraging reactions to their idea from underwhelmed network executives.

"The reception was pretty cold," Maclain said, speaking at the Vanity Fair New Establishment Summit on Tuesday. "One network, Maclain said, asked if the filmmakers could get a famous narrator-a device that seems to be wholly unnecessary that the six-episode series has vaulted the common's charismatic Spokeswoman, Ma Anand Sheela, in the spotlight, earned must-watch-TV status, and collected an Emmy for outstanding documentary series. When pressed by the moderator, to become chief content officer of Hearst Magazines Joanna Coles, Maclain revealed that the network was wanted by the celebrity narrator was HBO, before blurting out, "I think I should keep my mouth shut."

The Way Brothers were representing a slate of Netflix's enormous slate of Netflix Chief Content Officer Ted Sarandos and the streaming company's vice president of original documentary and comedy, Lisa Nishimura. while Wild Wild Country The world of Netflix, Sarandos responded to the criticism of the film. To this, Sarandos pointed out that, they were able to target their viewers Wild Wild Country specific audiences who have watched other documentaries on the service Ozark, where there seemed to be a lot of crossover appeal. The streamer's global audience of about 130 million subscribers in more than 190 countries. "The notion that things get lost on Netflix is ​​silly," Sarandos said. "Things get found on Netflix. People say, 'You're so much to watch.' Yeah, but it's not all for you. "

Sarandos said he is able to oversee so much programming- $ 13 billion worth in 2018-because his executives, like Nishimura, have "unprecedented green-light authority." Explaining the math of the company's massive, recent deals with show-runners like Shonda Rhimes and Ryan Murphy, Sarandos reported the information provided by the company. (The first show Netflix licensed Murphy's was still on the air Nip / Tuck, Sarandos noted). Is Sarandos looking over his shoulder at competitors like Amazon and Apple? "We do not focus much energy on any competitors," Sarandos said. "I do not think people who are making shows [for Apple] even know what's going to be. "

When Coles asked about Netflix's lack of a presence as a live news source sources it's missing out Brett Kavanaugh Supreme Court appointment hearings, Sarandos said no, and pivoted on the meaning of "culture." "What happened this summer with the romantic comedies was incredibly important in the culture," said Sarandos, citing in particular To All the Boys I've Loved Before.

Netflix is, however, in business with a couple of major newsmakers these days-Barack and Michelle Obama. Netflix programming, Sarandos said, "We hope so," and cited a broad range of topics in the form of "First Family Claims to Cover," including lifestyle, health, and documentaries. "Do not think of it as being heavy and political," he said.

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