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The biggest boxing draw in Canelo Alvarez could soon be on DAZN since the streaming service would have finalized an agreement with the middleweight champion.
Alvarez won the World Boxing Association (WBA) and World Boxing Council World Association Middleweight titles after controversially defeating Gennady Golovkin in their rematch last month in a pay-TV show on HBO that reportedly earned $ 1.1 million d & # 39; purchases.
Later in the month, HBO announced it would drop its boxing coverage, leaving Alvarez, Golovkin and other people without a show at home.
Networks such as Showtime, ESPN, Fox and DAZN should all tackle Alvarez in particular, because after the retirement of Floyd Mayweather last year, the Mexican is currently the main attraction of the sport, at least in the United States.
But according to Kevin Iole of Yahoo Sports, it is DAZN who is approaching a long-term contract with the star.
The terms were not known at first, but Lance Pugmire of the Los Angeles Times later declared that it was the "richest contract" in the history of sport, Alvarez having obtained a guarantee of 365 millions of dollars out of 10 fights. It should be officially announced Wednesday.
ESPN, on the other hand, reports that it is an agreement of 11 fights and that Alvarez reacts immediately to the news.
"It only comes from my hard work," Alvarez told ESPN. "The most important thing for me was to be able to give fans the opportunity to see me fight without having to pay the $ 70 or $ 80 for my TV fights." That's the most important thing, more important than what I do. "
"It's very important for me to give the fans the most important fights and the most important fights, and I promise you that I will always do it." The December fight with Fielding is a dangerous fight. weight and I do not do it "I do not know how my body will feel. But I still want challenges and I'm very happy that my fans can see me fight for a small fee, "he said.
According to Iole, Alvarez's developer, Oscar De La Hoya, CEO of Golden Boy, has reached an agreement with John Skipper, executive chairman of Perform Group, owner of DAZN.
The subscription-based streaming service at $ 9.99 per month, which aims to become the Netflix sport, has signed a record deal with Eddie Hearn's Matchroom Boxing earlier this year, with their first broadcast in the US in as unified champion heavyweight Anthony Joshua. successful title defense against Alexander Povetkin last month.
Joining Alvarez is a major asset for the service. They already own the crown jewel of Matchroom, Joshua, while the British promotion has recently added the unified featherweight champion, Oleksandr Usyk, to his ranks.
Hearn also revealed earlier this month that he hoped to have at least one of Alvarez, Golovkin or Manny Pacquiao on the platform.
"I know Tom Loeffler [Golovkin’s promoter] very well, we fought together. I told him about our interest and our desire to see Gennady Golovkin on our platform, "said Hearn, quoted in Boxing Scene. We had a conversation with Manny Pacquiao. I do not think we are going to get all three. But I am confident that we will have one of the three. "
"As I said, we have extremely large pockets, but that does not mean we are just going to waste money, but we are paying too much because it could affect our business.
Alvarez's next fight will be held for the WBA super middleweight title, while he defies Rocky Fielding champ on Dec. 15 at Madison Square Garden in New York.
No broadcasts are announced for this fight for the moment, but it could be the first fight of Alvarez on DAZN. Iole added that HBO could also serve as a broadcast network because, even though they have dropped their coverage, they are still open to one-off events and have good relations with Alvarez.
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