Snap records a sharp rise in reports, daily decline of users on 29/10/2018



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Despite a respectable
Snap said the popularity of its flagship application continued to contract on Friday.

Revenues increased by 43% to $ 298 million, year-over-year, which allowed the company to reduce
net loss to $ 325 million.

However, analysts were more interested in the revelation that Snapchat's Daily Active Users (DAU) had declined 1 percent, from 188 million to 186 million in recent years.
quarter.

Snap CEO Evan Spiegel blamed the decline on Snapchat's Android app, adding that the company wanted to offer a higher offer.

"We have developed a
A brand new version of our Android app: lightweight, modular and powerful, "said Spiegel at a results call on Friday. "Android community represents global growth
opportunity for us and we are making good progress in testing the application in selected markets. "

publicity

publicity

Spiegel refused to say exactly when the new Android application would be officially launched.

Some analysts suggest that the quarterly decline in Snap's DAU might not be such a big problem.

"Of course, some users can leave the platform because it has lost its novelty,
which would prove to be a bigger concern in the long run, "said Brian Wieser, analyst at Pivotal Research. "However, our current hypothesis is that the platform can maintain a fairly important base of
users to provide the company with opportunities to enhance the platform and maintain its position in the advertising market as a niche digital media platform. "

Year after year,
The number of Snapchat SADs has increased by about 5%.

Among the other moves made in the last quarter, Snap launched its original sShows and serialized serials – its first selection of exclusive scripts.
shows and docuseries.

The company also announced the creation by its partners of "Our Stories" and added approximately 25 media partners to increase the volume and variety of content available on its site.
Discover the service.

Looking ahead, Snap expects fourth-quarter revenues to be in the range of $ 355 to $ 380 million, representing year-over-year growth of 24% to 33%.

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