[ad_1]
The immigration video, which links together on news clips and stock footage, includes courtroom footage of Luis Bracamontes, a twice-deported Mexican immigrant sentenced to death this year for two California law enforcement officers. It was meant to speak to Mr. Trump's anti-immigrant base, which rallied behind his racially tinged messages starting with his 2015 speech announcing his campaign, when he singled out Mexican immigrants as criminals and rapists.
"You've got a lot of things to do, it's a lot of press and it's going to be a group of people," said Jim Innocenzi, a Republican Media Strategist. .
Two people close to Mr. Trump declined by the White House. But one White House official, who was not authorized to speak publicly, said that it had been in the works for several days, and was released on Wednesday as a distraction to change the cable television chyrons from the Pittsburgh's coverage of the synagogue attack and the pipe bombs mailed to Mr. Trump's political critics.
While Mr. Trump's overt racial appeals on immigration have made some of his advisers uncomfortable, most recognize that the issue resonates deeply with the Republican basis, and did not long before the president showed up as a candidate. Mr. Trump has complained that they have seen their momentum thwarted for the midterms.
The results of this study have been taken into account in the past, and have come to the fore, in the light of the opinion of political consultants, "earned media," meaning the Trump did not pay attention to it. It has been written by fans of George Bush during the 1988 election. Mr. Trump, who was the first thing his 55.5 million followers would see, and he had 3.42 million views.
"These days, with everything being so segmented, you can reach so many different audiences so many different ways, and in this case, my guess is this is exactly the reaction they are looking for," Mr. Innocenzi said, referring to the outraged responses that have driven news coverage of the immigration ad. "It accomplished the goal."
