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Whatever "bad" thing Taylor Swift has done, she is widely rewarded for recently breaking her own record of the most lucrative American tour of a woman and cleaning the American Music Awards on Tuesday night ( October 9).
The pop star, who opened the show with a performance "I Did Something Bad" filled with snakes and heavy, from last year reputation, Whitney Houston record holder for the highest number of AMAs won by a female artist in the history of the program, winning four trophies (tour of the year, favorite album – pop / rock, favorite artist – pop / rock and artist of the year) and bringing his grand total to 23.
"Everytime [I win an award]it means something different, "said Swift accepting the artist award of the year, the last honor of the night. "[This one] is an encouragement and motivation for me to be better, work harder and try to make you proud. "
She also noted that the winners of the AMA are determined by the public vote and mentioned at the end of her speech the downline of her bid to break Internet: "You know what else" is voted by the people? The mid-term elections of November 6th. Go out and vote. (Earlier in the evening, presenter Billy Eichner paused to reward his favorite contemporary adult artist for referring to his support, urging viewers to vote, as Taylor Swift said.)
His (literally) explosive performance of "I Did Something Bad" set the tone for the evening, not just for the fireworks – although there are many, thanks to the explosive car game device Twenty One Pilots and Cardi B Fireworks – but also when it was women dominating the show: most of the main performers of the evening were female artists; the women provided most of the most catchy performances of the show and, even outside of Swift, they cost him a lot Cardi (favorite artist, rap / hip-hop) to Camila Cabello (favorite pop / rock song, video of the year, new artist of the year and better collaboration).
Most of the male superstars of music were also barely present in more ways than one. Sometimes they were Literally not present: panic! at the disco has covered "Bohemian Rhapsody" satellite from Australia. At other times, they deliberately created a more ghostly vibe: Twenty One Pilots' dramatic and dramatically illuminated set for "Jumpsuit" focused on the music and not on the artists who made it – and remained one of them highlights of the evening.
Nevertheless, some heavyweights of pop had an impact on the programming of the evening despite their omnipresence in the culture: neither Drake nor Ed Sheeran attended the show or did not win any of the prizes for which they had been nominees. And one of the most notable winners of the evening was actually a posthumous victory: XXXTentacion won the prize for the favorite album – soul / R & B, accepted by his mother, Cleopatra, who gave a short speech.
The performances combine the spectacular and the subtle. Cardi B teamed up with J. Balvin and Bad Bunny to transform AMAs into a Latin paradise with palm trees at "I Like It". Dua Lipa led the audience in a rave shining in the dark with a mix of "One Kiss, her collabelle hit with Calvin Harris and" Electricity ", her recent team with Silk City (aka Mark Ronson and Diplo). Jennifer Lopez – following her dazzling performance at the MTV Video Music Awards in August – performed her new song "Limitless" in a stormy context and a large phalanx of dancers. And Ciara and Missy Elliott came together for a mix of "Level Up" and "Dose" that ended with a fanfare storming the stage that could have been used as a class. training for those who would like to follow Ciara's movements. . (Even Cardi B got up to have fun at the end of the show.)
Other artists, such as Mariah Carey and Camila Cabello, have been discreet: the former first single, "With You" for the first time on television, remained generally motionless in an elaborate pink dress that s & rsquo; Opened to reveal a small dancers. Later in the evening, Cabello went on stage, accompanied by a mini-orchestra, to perform the "Consequences" ballad, which the singer revealed on Instagram this week is the latest excerpt from her first album, Camila.
Cabello's performance was one of several performances that looked like victory tricks for a new artist recently graduated from the JV team of pop stars to college players. Cabello's first solo album arrived in early January of this year and at the same time last year, "Havana" was barely a month away. The "new rules" of Dua Lipa were still a few months away from her hot top 100 last fall and she also closes the chapter of her debut album with a luxury edition (including both "One Kiss" and " Electricity ") later this month. .
Meanwhile, Ella Mai, still a newcomer in the awards ceremony, played the resounding success of this year, "Boo'd Up", before the release of her first album on Friday. And then there's Khalid: At AMA 2017, the newcomer had a nudge to get noticed when he joined Imagine Dragons for a joint performance. This time, the singer (who won the award for best male artist – Soul / R & B) lent his star power to producer Benny Blanco, who now publishes music under his own name, at the premiere Blanco's performance. (Well, the "performance" can be generous – Blanco's mostly focused on a re-enactment of his studio at home while Khalid and his other singer of "Eastside," Halsey, were taking on the heavy task. )
Despite a younger schedule, the American Music Awards have dedicated one of the most important performance slot machines to an icon of history: Franklin Aretha. For the grand finale, the show recruited the legend of the soul Gladys Knight, as well as Ledisi, Mary Mary and Donnie McClurkin, who paid tribute to the roots of the gospel of Franklin. This is not exactly the kind of thing you expect in a show like the AMAs, where the likes of Gen-Z and the 40 favorites seem to prevail, but after the much-criticized tribute from Madonna to Aretha during of the VMA, this one rightly remains music – and has injected as much energy into the show as anything that involves flames and explosions. At AMA 2018, only the divas had the first and the last word.
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