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DC Comics has a five-point explanation for spoiling the marriage of Bruce Wayne and Selina Kyle in Batman # 50 via ] The New York Times Sunday morning before the date of July 4th.
John Cunningham, Senior Vice President of Sales for DC Comics, wrote the following on a Facebook group detailing local comics:
"1. DC Sales strongly advocated putting information before the news. OSD, so that the moment of realization does not occur before the start of events.We have even done our best level to try to ruin it here on this page again and again (and failed). The NY Times was posted here at 6:30 in the morning not on "Pride" – please – but to provide you with the information as soon as we could.
2. In the abstract, we believed that the news would break on Monday morning, given the time of arrival of physical copies in the store and the fact that a copy or a scan would eventually be transmitted to uncontrolled cartoons ( like Marvel's wedding number last week and all at very big events of the comic strip during the last decade).
3. As mentioned earlier, any discussion of financial remedies for a problematic DC product should take place after the sale of the product.
4. Although the piece The Times is more complete than others might wish, it will not spoil the shock of the book for fans. We are working to have it posted here for you.
5. I am convinced that BATMAN # 50 is one of the best periodicals of the last decade, that it is a special moment in history of comics, and that if it's not the book we (think) we want, it's the book we need. "
" I'm pissed at things and excited about other things " Batman Writer Tom King wrote on Twitter Sunday, adding that he's incredibly proud Fans have reacted negatively to fans who have turned to social media to label the move as a "marketing gadget" and express their disappointment at seeing the story ruined before Wednesday's release. 19659004] "I've already appealed to three people to cancel their pre-order for Batman # 50," wrote the manager of @FeistyComicFan's comic store. "I've l & rsquo; Impression that @DCComics owes me money now. I have already paid for these problems. @ TomkingTK, you really shot yourself in the foot guy. Thanks @nytimes for costing me money. "
Batman # 50 goes out digitally and on store shelves on Wednesday, July 4.
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