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Somewhere in the heart of Facebook's headquarters, a dark team is hiding behind the closed doors of what appears to be an average conference room. It's Facebook's War Room, and it's the thin line that separates us from chaos.
Mr. Gizmodo did not visit the war room, but early in the morning of Thursday, almost simultaneously, blue-eyed journalists published several articles describing this crisis center. What they saw was amazing:
wired:
In the bowels of Facebook's serpentine campus located in Menlo Park, California, is a room of about 5 square meters that can have a lot to do with how the world thinks about society in the coming months. It looks like a Wall Street trading room, with screens on every wall and in every office. And 20 hours a day, it will be 24 hours a day, with about 20 geeks, ghosts, hackers and lawyers trying to spot and cancel the next bad thing to do on the company's networks. .
Fortune:
In a tasteless conference room, equipped with video screens, a white board and an American flag, a small team of Facebook employees is trying to prevent campaigns from misinformation to tip the next elections midway.
ABC News:
In a harmless part of Facebook's vast campus in Silicon Valley, a locked door carries a glued sign indicating "War Room." Behind the door is the nerve center that the social network has set up to fight against false accounts and false information. next elections.
The edge:
On the one hand, the War Room is just one of many conference rooms at MPK 20, the company's headquarters in Menlo Park, California. But he is bigger than average and has been stuffed with people and electronics. There are offices for 24 people and the room is surrounded by 17 screens, each highlighting a different stream of information monitored by Facebook.
CNET
From the outside, Facebook's "war room" looks like a typical conference room on the campus of the tech company in Menlo Park, California. But inside, the open space, flags, clocks, TV screens, posters and blue and white labels next to the computer screens indicate that this is not an ordinary meeting room.
TechCrunch:
Under an American flag, 20 people crammed into a beige conference room are the first line of defense of democracy for the Internet, just like the Internet. This is the Facebook election security war room.
There are flags, posters, maps and screens. But what's going on in this room?
Associated press:
In the room, dozens of employees fix their screens intensely while data passes through giant dashboards.
The Guardian:
Engineers, computer scientists, threat investigators and other Facebook experts from 20 teams have recently begun collaborating in the "war room", a term that political campaigns typically use to describe centers. d & # 39; transaction.
The edge:
In all, representatives of 20 teams have people in the battle room, representing 20,000 employees worldwide working on safety and security. The teams include information on threats, data science, engineering, research, operations, laws, policies, communications and representatives of WhatsApp and Instagram, owned by Facebook.
Internal business community:
The installation looked like a classic office, with young employees working side by side, some in front of standing desks with multiple screens. It would be wrong if employees coded standard software projects without the printed labels attached to some of the monitors with descriptions such as "Software Engineer Elections", "Software Engineer Integrity Software" and "Search Brazil". . "
Why are all these people watching the screens? What's going on here? What is the use of this war room?
CNN:
Congress, federal investigators and the media scrupulously scrutinized society. It turned out that agents linked to the Russian government had manipulated his platform to target Americans in 2016.
CNET:
The stakes are not only for democracy, but for Facebook, which has seen Russians, Iranians and even Americans exploit the social network to spread hoaxes and sow discord.
TechCrunch:
In the US presidential election, Russian government trolls and for-profit for-profit information polluted the social network with polarizing propaganda. Now, Facebook hopes to avoid a repeat in the next United States at mid-term and in elections around the world. And to win hearts, minds and public trust, our strategy is more transparent.
CNBC:
This demonstration of Facebook's internal efforts comes after a long series of security breaches and piracy of privacy, dating back to the Russian manipulation of the 2016 presidential elections. Since the revelation of the Cambridge privacy scandal Analytica in March, Facebook shares fell by 14%. Now, the social media giant is doing everything possible to avoid a new debacle and more negative headlines.
Oh I see. So, Facebook's share price is down, it's suffocated by scandal, it's really messed up the last election, it wants to avoid more headlines, and it's doing all this for more transparency. Did this group of journalists learn anything specific about War Room operations?
The Guardian:
The press conference provided a minimum of new information on Facebook's specific strategies and its impact in combating foreign interference and false news.
Internal business community:
When they were pressed by reporters, Facebook executives did not find a satisfactory answer as to how they would try to fight the flood of false information and misinformation. transferred, to indicate when a message does not come from the sender.
The War Room may or may not do its job, but Facebook's public relations team is killing it.
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