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Lyft is offering a 50% discount to voters going to the polls today.Lyft
You must live under a rock not to know that today is polling day – and that this rock has interest in not having a reception.
On the Internet, US companies are pushing their brands under the guise of civic duty to encourage customers to vote. From social media applications to fashion sites, it would be difficult to miss out on the output and voting messages that dot the Web.
While companies have aired similar messages for the 2016 election, some are taking a step this time. Uber offers a $ 10 discount to any runner heading to a polling place. Spotify has created an electoral list for each state, with pop hits such as Migos' "Narcos" for Florida and Jason Mraz's "I am Your" for Alaska. Sweetgreen, the $ 1 billion value chain of salads, wrote to customers on Monday: "If you can stand in line for our bowls, then you can line up for polls," we read.
Although the mid-term elections have historically had lower participation rates than the presidential elections (the 2014 elections saw the lowest participation rate since 1942, with just over 37% of eligible voters coming to the polls), early voting statistics show that this election could be an exception. To date, 36 million advance votes have been counted, compared to 27 million at the same time in 2014, according to estimates. politico. This shows that all the mess around this election can actually translate into better voter turnout. In addition, as President Trump m said at a rally yesterday, the midterms are "like the hottest thing".
Here's what a few companies do to keep the hype of voting on polling day going (we'll keep updating this list as we learn more):
Credit: Google
Google: The emblematic icon of the day in Google Doodle is the label "Go Vote", like the Google logo. Surprisingly simple, he gets the message across.
Facebook: Users receive a reminder on polling day on their news feed, as well as an option to search your local polling place via gettothepolls.com and "share" the vote you have voted.
Twitter: In addition to a banner on polling day, Twitter also offers election coverage on its featured page.
Reddit: A pop-up window greets users and states, "We want to make sure that eligible Redditors come out and vote," as well as a link to the voting locations.
Spotify: The music streaming app asks you to go to the polls with state specific election playlists. The application also contained a popup message to users with a link to the voting locations.
Uber: The carpool app offers a $ 10 discount for a one-way ticket to polling stations with the "VOTE2018" discount code. The application requests the user's home address and then provides the appropriate polling location.
LyftSimilar to Uber, Lyft offers a 50% discount on travel to a polling place. The company also said it offers free walks to members of underserved communities, in partnership with non-profit organizations such as Vote Latino and local affiliates of the Urban League.
Motivate: Lyft's bicycle sharing subsidiary offers free bike rides at polling stations nine cities for users who download the application.
Patagonia: The outdoor clothing company closed all the stores on the day of the election, as in 2016. The company has also teamed up with a number of retailers and businesses in the sector Campaign "Time to vote" who give their employees time to vote today.
ModCloth: The fashion retailer acquired by Walmart has closed its site. "We are closed today to vote," message on the website reads. "If every woman voted, imagine what we could do together."
tinder: The dating app has sent notifications to users to remind them to vote:
Bumble: Tinder's counterpart for women gives users a option to add a badge "I am a voter" to their profile, in partnership with the ONJ I Am A Elector.
Sweet Green: Although eating a salad does not translate into a vote, the company lobbied for its customers to go to the polls via an e-mail campaign and a declaration from co-founder and CEO Jonathan Neman on Medium.
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Lyft is offering a 50% discount to voters going to the polls today.Lyft
You must live under a rock not to know that today is polling day – and that this rock has interest in not having a reception.
On the Internet, US companies are pushing their brands under the guise of civic duty to encourage customers to vote. From social media applications to fashion sites, it would be difficult to miss out on the output and voting messages that dot the Web.
While companies have aired similar messages for the 2016 election, some are taking a step this time. Uber offers a $ 10 discount to any runner heading to a polling place. Spotify has created an electoral list for each state, with pop hits such as Migos' "Narcos" for Florida and Jason Mraz's "I am Your" for Alaska. Sweetgreen, the $ 1 billion value chain of salads, wrote to customers on Monday: "If you can stand in line for our bowls, then you can line up for polls," we read.
Although the mid-term elections have historically had lower participation rates than the presidential elections (the 2014 elections saw the lowest participation rate since 1942, with just over 37% of eligible voters coming to the polls), early voting statistics show that this election could be an exception. To date, 36 million advance votes have been counted, compared to 27 million at the same time in 2014, according to estimates. politico. This shows that all the mess around this election can actually translate into better voter turnout. In addition, as President Trump m said at a rally yesterday, the midterms are "like the hottest thing".
Here's what a few companies do to keep the hype of voting on polling day going (we'll keep updating this list as we learn more):
Google: The emblematic icon of the day in Google Doodle is the label "Go Vote", like the Google logo. Surprisingly simple, he gets the message across.
Facebook: Users receive a reminder on polling day on their news feed, as well as an option to search your local polling place via gettothepolls.com and "share" the vote you have voted.
Twitter: In addition to a banner on polling day, Twitter also offers election coverage on its featured page.
Reddit: A pop-up window greets users and states, "We want to make sure that eligible Redditors come out and vote," as well as a link to the voting locations.
Spotify: The music streaming app asks you to go to the polls with state specific election playlists. The application also contained a popup message to users with a link to the voting locations.
Uber: The carpool app offers a $ 10 discount for a one-way ticket to polling stations with the "VOTE2018" discount code. The application requests the user's home address and then provides the appropriate polling location.
LyftSimilar to Uber, Lyft offers a 50% discount on travel to a polling place. The company also said it offers free walks to members of underserved communities, in partnership with non-profit organizations such as Vote Latino and local affiliates of the Urban League.
Motivate: Lyft's bicycle sharing subsidiary offers free bike rides at polling stations nine cities for users who download the application.
Patagonia: The outdoor clothing company closed all the stores on the day of the election, as in 2016. The company has also teamed up with a number of retailers and businesses in the sector Campaign "Time to vote" who give their employees time to vote today.
ModCloth: The fashion retailer acquired by Walmart has closed its site. "We are closed today to vote," message on the website reads. "If every woman voted, imagine what we could do together."
tinder: The dating app has sent notifications to users to remind them to vote:
Bumble: Tinder's counterpart for women gives users a option to add a badge "I am a voter" to their profile, in partnership with the ONJ I Am A Elector.
Sweet Green: Although eating a salad does not translate into a vote, the company lobbied for its customers to go to the polls via an e-mail campaign and a declaration from co-founder and CEO Jonathan Neman on Medium.
