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The live-action The Lion King The trailer announces a new record for Disney in 24 hours. Disney has benefited greatly from the returns to the general public (and, in most cases, critical success) with its live remakes of its classic animated films in recent years. Unsurprisingly, House Moue also does not intend to slow down its remake, and currently offers many live re-imaginations of its most popular animated films of the 1990s.
Lion King is probably the most prominent of these stories that Disney is currently under construction. The gross box office receipts of the original 2D animation movie of 1994 (including taken from its IMAX and 3D reissues) cost $ 968 million, and the film itself remains one of the best efforts most acclaimed of all time by the Mouse House. Disney has recruited Jon Favreau to reinvent The Lion King like a photorealistic CGI production after having managed to give his animation The jungle Book a similar makeover two years ago. Jump to the present and the film is already breaking records thanks to its first trailer.
Related: The Lion King (2019): Why it's always live, not animation
according to Variety, The Lion King The trailer has been viewed 224.6 million times in the world during its first 24 hours, making it the launch of the most successful trailer of a Disney movie to date. It also ranks second among the most watched teasers of all time behind last year's teaser for the Marvel Studios marquee, owned by Disney. Avengers: Infinity War. the War of Infinity In comparison, the teaser received 238 million views worldwide on the first day of its release.
Disney was smart for the first The Lion King trailer during the Thanksgiving Day 2018 football festivities, to further draw attention to the images and make the trailer launch an event apart. Moreover, by publishing it on the occasion of Thanksgiving, the Mouse House assured that The Lion King the trailer would have its time in the spotlight before the highly anticipated Avengers 4 the trailer falls sometime in the next few weeks (if not at the end of the month). The studio probably has the intention to join The Lion King teaser with several big releases next December (as Mary Poppins is back), to build on the initial momentum of its marketing.
The broader discussion around Favreau's remake is just beginning, but there has been a lot of discussion about how The Lion King teaser trailer recreates the iconography of the animated film with a photorealistic CGI. Similarly, some have quickly indicated that they prefer animated 2D expressionism of the original movie to the 3D digital realism of the resumption, based solely on the trailer. It will certainly be interesting to see how these discussions evolve once other sequences of the film (including clips showing the photoreal animals speaking) have been unveiled.
MORE: The Lion King Live-Action trailer, Cast, Every Update You Need
Source: Variety
Key release dates
- The Lion King (2019) release date: Jul 19, 2019
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