More than a quarter of Americans say they have removed the Facebook app from their phones

Let's say that the relationship of Americans with Facebook is becoming more complicated.

According to a poll conducted this summer by the Pew Research Center, more than a quarter of US Facebook users said they had removed the app from their phone in the past year. A higher percentage, 42%, report taking a break after visiting Facebook for several weeks or more. And 54% of respondents say they have changed their privacy settings in the past year.

This occurs as a kind of reaction against social media: the idea that it is a misuse of time, that companies do not take users' privacy seriously enough (notably the debacle of Facebook Cambridge Analytica) and that Facebook in particular powerful.

More young Facebook users claim to have removed the app than older users: 44% of 18- to 29-year-olds report having removed the Facebook application last year, compared with 12% of users aged 65 and over.

Or they say. Be that as it may, this does not seem to have had a dramatic effect on the size of Facebook's audience: Facebook's daily active user base in the US and Canada has been held at around 185 million four consecutive quarters. smooth. Maybe users delete the application and then reinstall it? Or do people leave and join Facebook at the same pace? Or do some just post for a poll?

The survey was conducted among 4,594 American adults from May 29 to June 11, 2018.