Snap launches the first official catalog of programs and scripted docuseries



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Snap Inc.

BREAK, -2.57%

will debut with Snap Originals, its first official catalog of programs and scripted docuseries, announced the company Wednesday. The shows will be launched starting Wednesday and will include Bunim / Murray Productions '"Endless Summer" docuseries, Makeready's "Class of Lies" drama, and Duplass Brothers' DBP Donut "Co-ed" series. Viacom is also committed to creating 10 new shows and syndicated at least 500 episodes of its own content, while NBCUniversal has extended its commitment to content production with Snap until 2019. Snap Originals will be available to users from Snapchat via the Discover page of the app. will be able to delve into the episodes through the new feature of the company's goals, where they can slide from one episode up to virtually enter a scene and interact with the objects and characters. The episodes will be short – about five minutes on average – and brands will be able to buy six-second non-lockable ads on their shows. Instant Stocks fell 52% this year, while the S & P 500

SPX, -0.95%

gained 7.7%.

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