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SAN FRANCISCO – Marc Benioff, president and co-CEO of salesforce CRM, has a business position he wants to promote. At the opening ceremony of the company's annual Dreamforce conference, he pointed out that Salesforce.org (the philanthropic arm of Salesforce) would donate $ 15.5 million to schools in the San Bay area. Francisco. The idea is "to expand the teaching of computer science and eliminate barriers to learning," Salesforce said in a statement.
"Support a public school!", Urged Benioff, addressing the large companies of his partner base. "We can not do it without children." Benioff often refers to "inclusive capitalism" and this is certainly part of this concept – how can technology companies hire talent in the future if this talent has not been educated? developed?
To prove his point of view, he showed a film from PepUpTech.org, "a non-profit organization dedicated to increasing the number of under-represented people in technology" according to their website. He also invited the four founders to participate and they brought 75 of their enthusiastic students to the event. Engaging business resources for such causes is, as stated above, an enlightened and commendable personal interest. The children of PepUpTech are doing well.
Strategic Partnerships
Apple has a strategic alliance with Salesforce, reports Dylan Bushell-Embling on Computerworld Hong Kong. "Salesforce is working with Apple to rethink its application to fully embrace the native mobile iOS platform," he wrote. "The two companies also plan to work together to provide tools and resources for Salesforce developers to create their own native apps."
And in another ad, Salesforce announced a schema with AWS. "The new integrations will greatly simplify the way data and events are shared between AWS and Salesforce services," Salesforce said in a statement. The announcement indicates that companies have "expanded their global strategic alliance by announcing new product integrations that will simplify the way customers can securely share and synchronize data between AWS and Salesforce services."
Veteran veterans get on board
The most intriguing announcement of Salesforce's first day was about heavy metals veterans Metallica, who "launched its new website on the Salesforce Commerce Cloud, which provides enhanced merchandising features and tools, as well as the e-commerce. This will facilitate online shopping, with exclusive access to tickets, content and highly organized products for every Metallica fanatic.
Metallica drummer and co-founder Lars Ulrich came on stage and said the band had always been fan-centric ("When we started 37 years ago, I was responding to fan mail!" , their interaction with fans is organized via Salesforce.
As part of the Dreamforce celebrations, Metallica will be putting up its Marshall stacks and preparing it for decades of fan favorites.
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