Model Jourdan Dunn wears a Burberry creation during her Spring / Summer 2019 fashion show at London Fashion Week in London on Monday, September 17, 2018.(Photo: Vianney Le Caer / Invision / AP)

Fur continues to be out of fashion, with Coach becoming the latest high-end brand to declare that it will no longer include it in its products.

The brand, known for its bags, gloves and exclusive bags, has announced its intention to no longer have fur before the unveiling of its Fall 2019 collection.

"The decision to no longer use fur is a milestone for the brand," said Joshua Schulman, Chief Executive Officer of Coach, in a statement, noting that this decision was consistent with the principles of corporate responsibility that the coach set up three years ago.

Big brands and designers have been losing fur more and more in recent months, after years of criticism of how animals are treated to get the material.

Burberry, the British premium brand known for its waterproof coats and rain boots, announced last month that it would no longer use real fur. And in March, the famous Versace label announced the implementation of a similar policy, echoing the initiatives of other designers such as Hugo Boss and Gucci.

More money: Burberry will abandon the use of real fur in its products and stop destroying unsold products

More money: Forever 21 joins H & M, Zara to ban mohair, pledging to get rid of it by 2020

More money: Michael Kors acquires the Italian fashion house Gianni Versace for 2.1 billion dollars

Other tissues are under fire. In June, the cheap clothing chain Forever 21 announced that it would ban mohair from its scarves, sweaters and other products by 2020, due to concerns over human rights. animals. Fast food giants, H & M and Zara, have also announced that they will no longer sell items containing the lead two years from now.

TO CLOSE

Penelope Cruz and Naomi Campbell observe Burberry and sculptor Henry Moore at London Fashion Week. (the 21st of February)
AP

People For The ethical treatment of animals applauded the decision of the coach, but added that it was necessary to do more.

"Today's shoppers do not want to wear the fur of tormented animals," said Tracy Reiman, PETA's executive vice president, in a statement, and PETA looks forward to the fact that Coach removes angora and mohair from his creations.

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