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Part of a commemorative poster dedicated to the Cassini mission, whose press campaign won an Emmy award.
Credit: NASA / JPL-Caltech
If you watched the spectacular Cassini probe dive into Saturn last September, you were not alone – in fact, fans around the world were following its social media campaign, illustrations and animations of the big event. watched 2 million times, according to NASA. (More than 3 million space enthusiasts visited the website during the main events of the grand finale.)
To honor the extraordinary coverage of NASA, the agency's Jet Propulsion Laboratory won an Emmy for its outstanding interactive program at the Creative Arts Emmy Awards on September 15 in Los Angeles.
"How many projects manage to desorb their star performer at the end of the shoot?" Producer Stephanie L. Smith said, according to Variety. The Grand Final crowned Cassini's 20-year history in space and 13 years exploring the Saturn system, with a series of dives between the planet and its rings before burning in the planet's atmosphere.
New Hollywood data: we won! We are grateful to the #Emmys for this recognition. Even more, we are grateful for the spaceship that could and did. And to all of you for your trip to Saturn. pic.twitter.com/AoeXyboPF5
– CassiniSaturn (@CassiniSaturn) September 9, 2018
The Cassini campaign featured a short animated virtual reality film from Google called "Back to the Moon" and interactive virtual experiences for the films "Blade Runner 2049", "Coco" and "Spider-Man Homecoming".
Cassini's observations on Saturn have revolutionized our understanding of the planet, its rings and its more than 60 moons – and this award recognizes 360-degree videos and livestreams, interactive press kits, articles, gear and Real-time tracking transmitted the drama and wonder of mission and space exploration in general.
Email Sarah Lewin at [email protected] or follow her @SarahExplains. follow us @Spacedotcom, Facebook and Google+. Original article on Space.com.
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