The Great Barrier Reef has a new savior (literally) brilliant

Our Great Barrier Reef is in trouble. While our government is pushing the largest open-pit coal mine in the southern hemisphere right across, Tiffany & Co has just donated $ 1.4 million to fund conservation and conservation efforts.

This is all through the new Blue Box Challenge of the Great Barrier Reef Foundation, launched today, and a global call for new ideas to strengthen the future resilience of the Great Barrier Reef. Coral.

The Challenge calls for innovations in the fields of finance, technology and the social sciences to ease pressure on the reef and allow it to recover. A winning concept, chosen by a panel of experts from various sectors, will win a prize of up to $ 300,000

I had no idea, but it turns out that Tiffany & Co Foundation has been supporting coral conservation around the world for almost two decades. This recent local engagement aims to recover the reef by funding short and long-term solutions, including the Great Barrier Reef Foundation's Out of the Blue Box Innovation Challenge and Greening Australia's Reef Aid Project.

. hope, "said Anisa Kamadoli Costa, president and president of the Tiffany & Co. Foundation." The Foundation is proud to support two of the leading organizations working to preserve the Great Barrier Reef, one of the country's natural assets. the most important on our planet. "Together, we can find new solutions to preserve this precious coral ecosystem."

It sounds a little weird – the conservation of diamonds and reefs – but Anna Marsden, chief executive of the Great Barrier Reef Foundation says it is only through cross-sectoral collaboration and diverse thinking that we will find solutions to help our reefs recover from complex threats such as climate change.

"Through the Challenge, we hope to identify creative approaches to restore not only the Great Barrier Reef but also the world's coral reefs. "

The Tiffany & Co Foundation is also supporting conservation efforts through Reef Aid, a project of Greening Australia, which aims to improve water quality by restoring watersheds and wetlands around the world. reef, stopping erosion and thus significantly reducing the amount of sediment in ocean waters

"Greening Australia and its partners face one of the most critical threats. and the Great Barrier Reef of global significance, "said Brendan Foran, CEO of Greening Australia. "With the support of the Tiffany & Co Foundation, which will receive the same government funding, we will continue to improve water quality, strengthening the resilience of the reef to combat climate change."

The Tiffany Foundation & Co believes these two complementary approaches will contribute to the various restoration efforts already underway, balancing the need for long-term solutions with immediate and tangible actions to safeguard the world's most iconic reef.

The nominations for Out of the Blue Box end on September 3rd. be announced at the end of October

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