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Obama is "becoming" – billionaires.
The launch of the book tour across the country of Michelle Obama for her new memoir, "Becoming," is only the latest on the road to fabulous wealth for the former first couple, who is fast becoming a billion dollar brand.
In addition to a $ 65 million book advance and an estimated $ 50 million contract with Netflix, which she also shares with her husband, Barack Obama, the former first lady is about to reap the rewards. million thanks to appearances during his tour in the ten American cities and the sale of goods. connected to his autobiography.
And like her husband, Michelle Obama is currently being sought as a speaker for businesses and non-profit organizations, with a budget of $ 225,000 per appearance, La Poste learned.
Forbes estimated that the couple had earned $ 20.5 million in wages and book royalties between 2005 – when Obama became a federal senator and their first to Washington – and 2016. They are now worth more than $ 135 million.
And that figure does not include the money they earn for public speaking.
In October 2017, Michelle Obama was one of the keynote speakers at the Pennsylvania Conference for Women, a nonprofit organization that promotes education and networking.
Obama interviewed Hollywood director and producer Shonda Rhimes on stage in front of 12,000 people in Philadelphia.
New York-based Harry Walker Agency Inc., which delivers the two Obamas for concerts, billed the Pennsylvania Conference for Women $ 225,000 in 2017, according to the latest tax returns from the non-profit association. .
Barack Obama currently receives $ 400,000 per speech and has earned at least $ 1.2 million for three interviews with Wall Street businesses in 2017. The fees add up to his annual $ 207,800 annual board, which 39, he began receiving as soon as he left office.
A few months after leaving the White House, the former president agreed to speak at a health care conference hosted by financial services firm Cantor Fitzgerald. This was in addition to the $ 800,000 he won for two speeches made to Northern Trust Corp. and the Carlyle Group.
"Becoming" is already becoming an international bestseller. In the book, Michelle Obama reveals details of her personal life, such as the couples consultations she has undertaken with her husband and her difficulties after miscarriage, describing how she later conceived her two daughters by fertilization in vitro.
In addition to its launch in the United States, the book has been published in Australia, Ireland, South Africa, the United Kingdom, India and New Zealand. It will also be published in 25 languages around the world, according to a press release from Penguin Random House, the New York-based book publisher.
"Becoming" has already been chosen for the Oprah Winfrey Book Club, a distinction that has propelled many authors to the status of bestseller.
Tickets for "A Conversation with Michelle Obama" at sports venues across the country have also become a rare commodity.
The price of Obama's appearance at Barclay's Center in Brooklyn next month is currently $ 307 to $ 4,070, with a photo of Michelle Obama and a signed copy of "Becoming."
In addition to money from appearances and book sales, Obama will also reap the benefits of negotiating 25 different book-related articles, many of which bear his identity and convey inspiring messages.
Items include t-shirts and hoodies, a $ 20 "Find Your Voice" cup, and "Find Your Flame and Keep It On" candles for $ 35 each. Ten percent of sales revenue will go to the Global Girls Alliance, a Barack Obama Foundation initiative to provide education to adolescent girls around the world.
Barack Obama has also donated part of the profits from his three best-selling books to charities.
According to Forbes, he donated $ 392,000 to a children's book entitled "From you, I sing: a letter to my daughters" – at the Fisher House Foundation between 2009 and 2015. This non-profit organization lucrative supports the families of veterans.
He raised $ 8.8 million for "The Audacity of Hope," published in 2006, and his children's book, published in 2010. He also earned nearly $ 7 million through "Dreams from My Father."
In addition to their multi-million dollar literary empire, the couple will enjoy the benefits of a creative production contract signed with Netflix earlier this year.
The multi-year $ 50 million deal requires the Obamas to "produce a variety of content, including the potential of scripted series, unscripted series, docu-works, documentaries and feature films", to be broadcast in 190 countries, according to a statement from the streaming service, which has 125 million subscribers worldwide.
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