"Venom" traces the path that Sony leads to the success of the superhero movie beyond Spider-Man



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The character appeared on the big screen of Sony's "Spider-Man 3" in 2007, but the portrait of Topher Grace has left many fans disappointed, said Alisha Grauso, chief editor of the Atom tickets. These fans now see the new independent film as another opportunity to get the character, she said.

A survey of Atom Ticket users ranked "Venom" among the most anticipated films of the fall. Grauso says that Tom Hardy is a major draw, partly because he's already proven himself to comic fans like Batman Bane's villain in 2012, "The Dark Knight Rises".

Grauso added that "even fans who have reservations about the film itself are eager to see what Hardy brings to the role".

Still, questions persist about "Venom". Critics are embargoed until Sunday night, and Robbins thinks critics will play a major role in public participation.

October is also a handbag of movie releases, and Robbins says it's hard to predict how "Venom" will be fighting the ticket money with Bradley Cooper's "A Star Is Born" and the last one opus of the horror franchise "Halloween".

The month of October is usually a rare month for superhero movies, but that was also the case in February, when "Deadpool" and "Black Panther" Disney broke records. If "Venom" succeeds, it could put October in the spotlight for movie studios looking to test the waters of new properties, said Dergarabedian.

"The studios clearly think outside the box and have no constraints on the schedule," he said. "October could be a new frontier to conquer for superhero movies."

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