Whole Foods is included in this year's new Amazon Prime Day

It's almost time for Amazon Prime Day, the annual day of rare sales and deals for the Internet giant's client. On the first day of this year, the retailer announced Tuesday, will be 36 hours from July 16 at 15:00. EAST.

The event this year also marks the first since the acquisition of Whole Foods by Amazon, which has already provided us with discounted prices at the grocery store and, more recently, deliverable food products no additional cost. This year's Prime Day will reflect the deal: Whole Foods will be offered up to $ 20 off, and market analysts believe that Prime Day as a whole will put real pressure on other food retailers.

The 36-hour Prime Day this year is also a six-hour increase over last year, and extending to other regions, including Australia, Singapore, the Netherlands and Luxembourg. Amazon said the day will include 1 million transactions worldwide.

A handful of offers are already in effect, including discounts on Amazon Echo, luggage and furniture. This year, the company also wants to give a Lexus ES 2019 with Alexa and a check for $ 50,000.

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