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We barely say goodbye to Halloween ghosts and goblins, but it's time to get ready for Christmas.
Target Corp. Attempted to launch the holiday blitz early Thursday by publishing Black Friday print and TV commercials with specials that began immediately.
Target and Walmart also announced that they would equip employees with handheld devices stores allowing customers to avoid payment lines and buy their goods directly in the store aisles.
The Minneapolis-based retailer has announced it will open stores at 5 pm the day of Thanksgiving. Meanwhile, the Mall of America has announced its closure for the third year in a row, although anchor stores with separate entrances can open whenever they wish.
Just three weeks before Black Friday, Sirius XM has launched holiday music channels, Hallmark Channel has launched its stream of holiday movies and the country's largest retailers hope to be the first, brightest and most fun.
As mass merchants such as Sears and Toys "R" Us retail stores, analysts expect retailers to be creative in offering discounts and events to stores in the US. Hope to pull people out the door.
Consumer confidence is higher than in recent years and is expected to spend an average of $ 638 in gifts this year, according to the National Federation of Retail Trade, up 4.1% from last year. Online sales are expected to increase by almost 15%, according to forecasts by Adobe Analytics.
Just like Target, Menomonee Falls, Wisconsin, Kohl's has announced Thursday a Friday, as well as other sales, Black Friday, as well as other special offers for the holiday season. Walmart has offered sensational deals as part of an "advance sale prior to Black Friday".
Not to be outdone, Amazon has revealed a range of holiday products including four gift guides, movies and shipping deals on Christmas trees.
For years, the promotional buzz surrounding Black Friday – the day after Thanksgiving's commercial event designed by retailers decades ago to mark the ceremonial send-off of the holiday shopping season – is back up earlier in the calendar.
The name symbolized the day when traders' profits became positive for the year. Target and many other retailers make one-third to one-half of their annual sales during the gift season.
However, Black Friday, which falls this year on November 23, has lost its importance because buyers have turned to the convenience of online shopping 24/24.
Some retailers, such as REI, give their workers Black Friday. Others decided to stay closed during Thanksgiving, including Costco, H & M, Home Depot, Ikea, Nordstrom and Sam's Club, according to BestBlackFriday.com.
The Bloomington Mall of America said that staying closed for Thanksgiving gives more energy to the next day, when it distributes gift cards and other products to those who gather to shop before dawn.
"We endorse our decision to stay closed for Thanksgiving and continue to welcome more than 200,000 guests from around the world on Black Friday," said Jill Renslow, Senior Vice President of Marketing and Business Development for the mall, in a statement.
Employees working on Black Friday will receive vacation pay.
Based in Richfield, Best Buy has not yet announced its promotions or the opening hours of Black Friday. The retailer has long been a favorite place for young people seeking special agreements in the areas of television, games and consumer electronics.
Target's publication of its special offers and special offers for the holiday season marks a strategy to plant flags early in the eyes of consumers. The retailer announced last week a free two-day holiday shipping offer for online orders, comparable to that of Walmart.
The company has begun a review of its $ 7 billion worth of operations, which may well face its greatest difficulties this weekend. It includes investments in store refurbishments, back-office operations to facilitate online and mobile shopping, and expedite in-store shipments and pick-ups.
In addition to store opening hours and day sales, Target and Kohl's Thursday also announced exclusively online deals, special benefits for rewards members and credit card holders, as well as other exclusive offers.
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