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March 20, 2019 5:26 pm
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Updated on March 20, 2019 at 5:30 pm
Google plans to modify its Android operating system to "give more visibility to its competitors". This was announced by the tech company soon after receiving a hefty fine for abusing its dominant position, this time on the advertising market in the search results.
On Wednesday, the European Commission imposed a new fine on the company, the third in less than two years, for an amount of more than 1 400 million euros. The recent sanction comes after a Commission investigation on the intermediation of online search ads, via its AdSense for search service.
Kent Walker, Google's vice president of global business at Google, said at a time when the company is trying to dispel the fears of European regulators. We will make more updates (on Android) to give more visibility to European rivals. "He explained in a statement.
Walker insisted: "We have already made a wide variety of changes to our products to address the concerns of the Commission." He suggested that they could make other changes in the coming months.
Although he did not give specific details, Mr. Walker said that they would ensure that owners of Android phones know the wide variety of browsers and search engines available for download on their phones. "This will involve asking users of new and existing Android devices in Europe what types of browser and search they wish to use," said the executive.
On the company's official blog, Walker said they had been talking with the Commission for a decade about how their products work.
"A fundamental feature of these open and competitive markets – and Google's products – is constant change, and every year we make thousands of changes to our products, guided by feedback from our people and users," she says. he declared.
He insisted that in recent years, changes have been made to Google Shopping, Android and AdSense for Search, "in direct response to the concerns expressed by the European Commission".
However, the changes are not optional. Google has faced scrutiny from the Commission, led by Margrethe Vestager. The antitrust commissioner imposed on the US company a record fine of 4,343 million euros, precisely for abusing its Android operating system.
According to the commissioner, after installing applications such as the browser and the Google search engine, the company's options benefited from search engines and competition browsers. Previously, the Commission had also sanctioned the company in June 2017, with a fine of 2,424 million euros, for abuse of domain with its Google Shopping service.
In any event, in case of non-compliance with the orders of the European Commission and the maintenance of so-called anti-competitive practices, the technology could be fined up to 5% of the turnover. daily world.
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