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07-26-2018
The US automaker plans to invest 4000 million US dollars until 2023 to improve car engineering and user experience
Ford announced the creation of Ford Autonomous Vehicles LLC a new organization charged with accelerating its autonomous vehicle business to take advantage of market opportunities. The company has also detailed key organizational changes, designed to improve its operational capacity and drive profitable growth.
The company organizes its autonomous driving activity at Ford Autonomous Vehicles LLC, which will include the integration of Ford autonomous driving systems Autonomous vehicle research and advanced engineering, development of networks autonomous transportation user experience, business strategy and business development teams.
LLC, which is structured for to take third-party investments s, will be headquartered primarily on the Ford campus in Corktown, Detroit and will have Ford's stake in Argo AI , the partner of the Pittsburgh-based company for the development of self-monitoring systems. Ford plans to invest $ 4 billion in its self-driving vehicle development efforts until 2023, including its $ 1 billion investment in Argo AI.
Sherif Marakby ] currently vice president of autonomous vehicles and electrification of Ford, was appointed general manager of Ford Autonomous Vehicles LLC, reporting to a steering committee chaired by Marcy Klevorn executive vice president of Ford and president of Ford. Mobility
Closer Alignment Between Autonomous Driving Platform and Mobility Solutions Teams Will Deliver Faster Commercial Development That Can Prosper in the Autonomous Vehicle Sector Pre and Post " Ford made a tremendous progress along the value chain of the autonomous driving of technological development to the model innovation of business and user experience, "said Jim Hackett President and Chief Executive Officer of Ford Motor Company." Now is the time to consolidate our platform self-driving behavior in a single team and better position the company against future opportunities. "
With the change of Marakby, Ted Cannis Global Director of Electrification, Ford Team Edison Team responsible for the development and market launch of the next generation of electric vehicles . The Edison team will continue to report to Jim Farley, executive vice president and president of Global Markets.
Ford's strategy for electric vehicles includes rethinking the experience of ownership including recharging batteries. In addition, Ford is reorganizing its Global Operations division headed by Executive Vice President Joe Hinrichs to include information technology as well as the global ordering and delivery system of the Company, integrating equipment, technologies and processes both through Ford's production system. As a result, Jeff Lemmer, vice president and director of information systems, will report to Hinrichs.
This readjustment will help the company to accelerate the integration and application of technology throughout its industrial system to further streamline manufacturing, accelerate "The evolution of the computing power and computer technology has brought good products to customers, from cars to tablets. Hackett says, "We can now take advantage of this technology to make room for a new world of vehicle customization, a supply chain organization and inventory that rivals any model. Joe's challenge is to help us revisit this system to do just that, as we better serve customers and distributors and improve overall health as a business. "
Hau Thai-Tang executive vice president of product development and purchasing, comes to depend directly on Hackett. This change ensures that these critical functions have an even stronger voice when the company builds a portfolio of leading products.
With Thai-Tang, Ford is moving towards flexible vehicle architectures and most common parts. all models reducing the development time of new products by 20% – from the sketch to the dealer. This helps Ford achieve its commitment to saving nearly $ 7 billion in engineering efficiency.
The company intends to have the most efficient product development organization among the manufacturers. full line cars within five years.
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