LeBron's presence in Hollywood would increase with the move to Los Angeles | Basketball



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AP

"Space Jam 2"? A new "party at home"? With the management of LeBron James everything is possible

Now that James moves from Cleveland to Los Angeles to try to lead the Lakers to more championships with a 154 million contract dollars, could also produce blooming projects like these two 1990's titles and move from a partial presence to being a full time player in Hollywood.

James has not yet talked about his plans for Los Angeles. Angels, but if he wanted to, he already showed that he could act and not just "good for an athlete". His unique film performance, in the role of himself in the film "Trainwreck" by Amy Schumer directed by Judd Apatow earned him great awards in 2015. The film critic of AP Lindsey Bahr called a comedy revelation, while Ann Hornaday of the Washington Post said that he showed a perfect cadence for mocking humor.

And his co-stars are in agreement.

"It was really good, as everything it contained, it was very natural," said actor Bill Hader, who starred as James with James as his partner.The pair had already played before when James appeared as guest of "Saturday Night Live" "I know actors who do not listen, they just wait to say their lines, he always listens, "he added. 19659003] Hader said that in" Trainwreck "there was a lot of improvisation and LeBron could easily follow professional comedians like him.

" He was always super confident, but not arrogant, "said Hader in a telephone interview with AP from Toronto, where he turns" It 2 ​​"." I remember Chris Rock was on the set and he recited a dialogue that suggested him LeBron, and LeBron repeated it textually during the scene, I remember thinking: "I can not do that."

James is not the first of the Lakers who has steeped in performance. Kareem Abdul-Jabbar and Shaquille O. Neal had famous (and infamous) roles, and Kobe Bryant eventually won an Oscar for a short film of animation based on a basketball poem, he wrote.

Whether he appears on the screen or not, James has already begun an important media career that could reach new heights in Los Angeles.

James and his business partner Maverick Carter has a production company, SpringHill Entertainment, which has an agreement with Warner Bros. and offices in the iconic lot of the movie company.

"The proximity will certainly facilitate LeBron's personal involvement in projects," said David Schwab, Executive Vice President at Octagon, a marketing and management firm for sport and entertainment. Advantage of a market like New York, Los Angeles and the Golden State (California) is the ability to go out everyday for coffee, lunch or dinner "with crucial decision makers." In a smaller market , we do not have these constant opportunities, "he added.

Schwab stated that James' partners in Warner Bros. and other parties are probably" excited to be in Los Angeles, as they could personally use Lebron to close deals with future partners. "

James, via SpringHill and his Uninterrupted digital cinema company, has already acquired some projects for film and television. television, and a lot of others are cooking, here are some of the highlights.

– "Space Jam 2". James' idea of ​​giving new life to the 1996 film starring the other best basketball candidate of all time, Michael Jordan, has been circulating for several years. The film, in which Jordan fights against extraterrestrial comic books with Bugs Bunny and his friends from Warner Bros., had mixed reviews at the time, but has become a cult classic. Justin Lin, "Fast & Furious" films, was mentioned as a director.

– "House Party". Stephen Glover and Jamal Olori of "Atlanta" write a screenplay with James and SpringHill hoping to revive the franchise featuring the Kid's Play hip-hop duo that sparked three movie sequels between 1990 and 1994.

– "Small foot". James will have another chance to flaunt his humorous gifts as the voice of a skeptical yeti in this Warner Bros. movie animation.

– "Now We're Talking" The series of uninterrupted digital comedies with two professional American football players converted into broadcasters and frequent cameos by renowned athletes is about to 39, enter his second season.

– SpringHill also produces television projects they include the programs of the contest "The Wall" and "Do or Dare" as well as "Rise Up", a documentary on the civil rights movement for The History Channel

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