Walgreens and Kroger Unite to Deliver Products in Loop's Reusable Packaging

by



[ad_1]

Both retailers will be part of the Loop platform, a service that offers consumers a greener alternative to recycling. The pilot program is launched Tuesday in New York, New Jersey, Pennsylvania, Maryland and Washington, DC.
Several large companies have committed to reducing packaging waste by helping to improve recycling infrastructure, by using more recycled materials in their packaging, and so on. But Loop's supporters argue that reusable packaging is even more effective than recycling to reduce the environmental impact of consumers. Even recyclable disposable packaging is discarded in areas where recycling is not available or confusing to consumers. And packaging made from recycled products requires energy. Reusable containers just need to be cleaned and shipped.
The products sold in a loop are packaged in reusable containers.

Loop aims to generalize reusable packaging by developing a new method of shopping, featuring hundreds of well-known items (from Tide detergent to Pantene shampoo, Häagen-Dazs ice cream and rinsing cream). Crest mouth).

It works as a delivery service: participants use the products and place the empty containers in a Loop bag on their doorstep. The containers are then picked up by a delivery service, cleaned and refilled, and then shipped back to the consumers. Like the slag, Loop keeps a deposit for parcels to make sure they are returned.

Consumers can also pick up their products and drop their empty packages at participating retailers. It's there that intervene retailers like Kroger and Walgreens. For the time being, customers must enroll in the pilot program to gain access to reusable products from participating retailers. But eventually, the program will be open to regular buyers.

"Innovative collaborations with partners like Loop are essential to solving the complex problem of reducing single-use plastics," said Lauren Brindley, vice president of Walgreens' beauty and personal care division, in a statement. "Our customers rely on us to innovate so that together we can reduce waste and increase reuse."

For now, the loop is still in test mode. The service, announced for the first time at the World Economic Forum in January, serves a limited number of people. Loop also launched a pilot program in Paris last week.

[ad_2]

Source link