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It’s right in: James Wan’s upcoming horror movie Smart opens September 10 this year by Warner Bros. Again, this is part of their theatrical release plan and HBO Max. The film, set in the hot post-Labor Day hallway that Warners premiered at the box office, fills the place of an untitled horror film they had on the schedule.
Smart is billed simply as “Wan’s return to his roots with this new original horror thriller.” No further wide entry is planned against Smart. The post-Labor Day setting is where Warners bowed he down payments as well as The nun, turning into a very lucrative time to open horror movies. Dude, would it be nice to get that theatrical launch pad this year back, that is, if we can calm the Covid cases down by then.
Meanwhile, the legendary Godzilla vs. King will take place five days later domestically on Wednesday, March 31 (not March 26, although overseas markets will debut on that date). The idea is to play closer to Easter weekend and get a five-day box office lift, not to mention spring break. Universal has its awesome action flick Bob Odenkirk, which is Hearing Is On The Mind Of Atomic blonde (imagine that), taking place on April 2, Good Friday.
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