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San Francisco – Facebook sent another signal stating that he is serious in building his own semiconductors, joining Apple, Alphabet's Google and Amazon.com while trying to manufacture his own chips custom.
The social networking giant this month hired Shahriar Rabii to be a vice president and his silicon head. Rabii previously worked at Google, where he helped lead the team in charge of building chips for the company's devices, including the Pixel smartphone's custom Visual Core chip, according to his LinkedIn profile. He will work under the direction of Andrew Bosworth, head of virtual reality and augmented reality, according to people close to the record
. Facebook and Google spokespeople declined to comment on Rabii's move
chips earlier this year, Bloomberg News reported in April. The company based in Menlo Park, Calif., Is working on semiconductors, which can be useful for a variety of different endeavors, including to process information from its vast data centers and its work. Artificial intelligence
. future devices. Later this year, the search giant based in Mountain View, California, plans to launch new Pixel phones with enhanced cameras and an onboard display on the new larger model, Bloomberg News reported in May.
Qualcomm
The movements of Facebook and Google are part of a trend in which technology companies are seeking to procure semiconductors and reduce their dependence on the Internet. with regard to chip makers like Intel and Qualcomm. Since 2010, Apple delivers its own main processors on iPads and iPhones and has created a range of custom chips to control Bluetooth, take photos and perform machine learning tasks. By 2020, the iPhone maker hopes to start shipping Macs with its own main processors.
Facebook, through its virtual reality division Oculus and its hardware divisions Building 8, is working on several future devices. Earlier this year, the company launched the Oculus Go standalone virtual reality headset with a Qualcomm smartphone chip. Facebook is also working on its first branded hardware: a series of smart speakers with large touch screens that can also be used for video chats.
Future generations of these devices could be improved by custom processors. With its own chips, Facebook would also have a finer control over product development and could better link its software and hardware.
Custom chips can also enhance the company's efforts in artificial intelligence. Facebook has been working on the use of AI to better understand the nature of content that people post on social media, so they can quickly eliminate hate speech, fake accounts and live violence videos. . But until now, even human moderators find it difficult to judge content in a consistent way.
© 2018 Bloomberg LP
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