Börse Express – ROUNDUP: after the start, the tickets are mixed at the exhibitors

After the release of the computer fair, Cebit has
for major software and IT publishers, finding alternative solutions
Concepts used. "By canceling the Cebit will be here
The maps are completely redesigned and we will have a new global concept
create, "said Vodafone Volker spokesperson
Petendorf. The group already had a budget for Cebit
Scheduled in 2019, it has been replaced by "the regrettable refusal"
surprised. "If the Hannover Mbad in our new global concept
play a different role than before, is still completely open. "

Other industry players have reacted with regret and dismay.
A speaker of the German telecoms spoke Thursday at
"Sadness" but said: "With time, however, has disabled
The telecom view has changed the customer's interest. "The whole group
Therefore, for a more direct customer approach and an organization – similar
like other companies – more and more own series of events. the
should also continue in 2019, said Telekom spokesman Stefan König
sure.

"Even after the end of Cebit, the digital economy in
Germany needs a solid platform on which to build
and where an exchange takes place: with theirs
Customers, with the public, with politics, "he said
Bernhard Rohleder, Managing Director of the Bitkom Association.
There is still a great need for that. "The idea of ​​CeBIT
already lives successfully in the different salons and
Hannover Mbad continues; In addition, the show will be a new
Specialized formats for the German-speaking region tested, "explained
Lower Saxony Digital Minister Bernd Althusmann (CDU).

A few months before their recruitment, the Cebit, which was part of the
future technical trends over the last three decades
had his visitors lost because of a radical
The reorganization is trying to become a digital festival. "SAP
ready to support the new concept, "stressed
a spokesperson for the software company, but at the same time hailed the
Decision to enlarge Hannover Messe. "Also in the coming year
With our partners, we will develop innovative concepts
companies, "explained
The spokesman of the company, Björn Emde.

Similarly voiced Vodafone. "The results of the new Cebit in
This year we were fully satisfied for Vodafone ",
The spokesman Petendorf said. Cebit is an important component of
Corporate Communications – but not the only one:
"Our goal for 2019 is other important events of the industry,
on which we are represented; In addition, Vodafone continues to rely on
on their own platforms of events. "

IBM was a Cebit lawyer from the beginning
a leading computer show for Germany and this year at
Reposition it. The company welcomes the integration of
Industry-specific computer themes in the Hannover Messe. Hewlett
Packard Enterprise Germany had pretty much the same thing as in 2019
big booth as planned this year. "Digitization
need a strong momentum at this time to strengthen the competitiveness of the
Secure Germany as a location; Cebit would be the main trade show there
For the digitization deserves a longer breath ", said
Heiko Meyer, chairman of the board of directors.

When considering a new global concept, others have played
important events of the industry as much as yours
Event platforms for direct dialogue with
Vodafone spokesman Petendorf said to customers: "We are checking to see if
internal events can play a bigger role. "/ rek / DP / tos

    ISIN DE0007164600 GB00BH4HKS39 US4592001014

AXC0260 2018-11-29 / 17: 06

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