Who has the power on the smartphone

Crucial App Stores

This does not like all users: in the USA In May, consumers complained that Apple also stores of competing applications iPhone and iPad should allow. The Supreme Court of USA rejected a request for Apple do not allow this action. "Appliances have a significant impact on the Internet's openness to consumers," she said. Paul Pisjak, one of the two leaders of the RTR study, in conversation with the future area, about the reasons for the large-scale survey conducted in Austria,

"We need to know if the use of applications is jeopardizing the transparency of the Internet," he said. Pisjak, About 23% of users mainly use pre-installed applications such as photos, cameraNotes, weather or news. 36% of users use apps installed by themselves. "Ten years ago, this market did not exist", explains Pisjak, "Now the mobile apps industry is worth 100 billion euros."

About five percent of apps on the Play Store and ten percent in the iOS App Store are paid apps. Apple App Store is currently more economically efficient than the Google Play Store. According to a Sensor Tower survey, $ 83.3 billion was sold on the App Store during the last quarter and $ 51 million for the Play Store. "For Austrian developers, application stores are a great way to be relatively easy to find in a low-cost global market", explains PisjakTherefore, among the startups surveyed for the study, the content was fundamentally positive with respect to the app stores.

Unfair competition

It's only "one side", so Pisjak, "The other side is that Google and Apple Develop applications themselves and often structurally disadvantage their direct competitors. "A disadvantage in recovering applications on smartphone, or by a deliberately different treatment of advertising opportunities offered to developers, declares Pisjak,

the EU here already has a competition against android initiated, also performs a procedure of the music service Spotify against Apple, Application developers are increasingly demanding that "other sources" be allowed for applications other than application stores. Specifically, developers are also hampered by the high royalty of 30% of revenue. "It's a global theme," says Pisjak"And these things are problematic in that they inhibit innovation. This should not come to anyone who wins the situation," RTR researchers said.