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The clothing chain announces its intention to remove 40% of its staff (excluding stores) around the world. In Belgium, the brand has 23 sites and those who are no longer profitable may close their doors.
The chain of Esprit clothing stores wants to eliminate around 40% of its administrative staff around the world and close the stores in loss, she said Tuesday. Belgium has 23 establishments of the sign, but it has not yet been specified where this reorganization would take place.
The company held Monday its 'Investor day'. It was on this occasion that she announced her new strategy: 30% fewer production lines, a range with more neutral colors, job cuts in the administrative and closure of signs that are no longer profitable. "Spirit may have changed too much. We do not know who we are talking to. We lost contact with our audience", indicates the direction.
The company, with headquarters in Hong Kong and Germany, is two to three years to put in place a "solid foundation" for future growth. The reorganization will first take place at the management level, from thirteen to six people. Job cuts in the administration are expected to be completed by mid-2019.
More information coming soon
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