BTS album ‘BE’ is a message of hope in a tough year



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K-pop superstars BTS will release a new album “BE (Deluxe Edition)” later Friday.

The announcement was made during an online press conference that was broadcast live via YouTube and the Big Hit Labels channel. The live broadcast began with a video of the band members walking past and checking themselves in a mirror.

This led to an in-person press conference from Korea – with the missing group member Suga. He would be recovering from a recent procedure.

RM said the album was planned ahead of the release of the hit single “Dynamite” and was produced over a period of several months. The album was made in “a collaborative process with the fans,” RM said. “We have all learned to use new cameras.”

“The name ‘Be’ is a verb, it’s a very open concept,” said Jimin, who took on the role of music project manager. “In our discussions, ‘life goes on’ emerged as a recurring idea.”

“Life Goes On” is also the name of the album’s opening track. RM said he shared the same roots as “Dynamite”, but was “a little heavier, sincere and gentle”.

The band member V was appointed visual director of the album project. RM came up with the idea of ​​taking pictures of their rooms and using them as part of the package.

Pre-orders for the new album began on September 28. It was previously announced that the first single from the album would be “Life Goes On” and that the track would have its first performance at the American Music Awards on November 22.

The album is the band’s fifth Korean-language album, and the second of 2020, after releasing “Map of the Soul 7” in February.

It has been a busy year for the band, despite the disruption of the COVID-19 pandemic, which has curtailed their concert tour. The recent single “Dynamite” reached No. 1 on the Billboard Hot 100 chart.

“The pandemic has ended many of our original plans unexpectedly. However, it allowed us to take a step back and focus on ourselves and our music. We reflected the emotions we felt during this unprecedented time in this album. We were also able to take it a step further by taking on roles in overall production, like concept development, composition and visual design, ”Jimin told Rolling Stone India.



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