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Those cute little apps are most likely to be infected with you, some researchers have found.
A stunning 95 percent of consumer magazines are marketed to one of the following types of advertising, according to a new report in the Journal of Developmental & Behavioral Pediatrics. And that goes for the apps labeled as educational, too, researchers say.
Often the ads are intrusive, spread across in a banner or even interrupting play, said coauthor study Dr. Jenny Radesky, an badistant professor of pediatrics at the University of Michigan and the University of Michigan at C. S. Mott Children's Hospital.
Perhaps the most insidious ads are the ones you need to get a "x" to get rid of, Radesky said.
"The little 'does not show up for about 20 seconds," she explained. "If you're a 2- or 3-year-old you might think the game is a part of the game and you do not know what to do. Many of these ads require you to do things before the 'x' will appear. "
Radesky said, "Some ads are for products that are not appropriate for kids. "I've seen these ads for some of these apps," she added.
The researchers polled in the Google Play app store. Among them were free apps with 5 to 10 million downloads and paid apps with 50,000 to 100,000 downloads.
One big problem with ads in the world of young people and young people. "Radesky said," There is more of a difference between media content and advertising.
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