Battlefield 5 Retail Sales down significantly from Battlefield 1



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It has now been a week since the launch of Battlefield 5 was launched (not counting the various options of advance access offered to consumers). We thus have a first indication of sales of the game's launch week. As usual, the figures come from the United Kingdom, where retail sales week by week are followed relatively closely. Although Battlefield 5 has sold well, it seems to have been outperformed by other recent titles. Notably, its sales are also down compared to Battlefield 1. However, critics should wait to call it a commercial failure for now.

Battlefield 5 Sales: the complete portrait

In total, Battlefield 5 sold less than half of the retail copies during its launch week, unlike Battlefield 1 during its own launch week. However, two factors deserve to be taken into account. The first is that these figures relate only to retail sales; they do not include digital sales. Year after year, more and more players are turning to digital markets for their gaming purchases. As with Fallout 76, you should badume that the game's digital sales have been proportionally higher than Battlefield 1. Of course it is unlikely that the difference will be resolved, but it should be kept in mind. mind. The second point is a little more relevant.

Battlefield 5 sales decline compared to Battlefield 1

Despite the delay of one month of its launch, DICE nevertheless launched Battlefield 5 in a very busy week of games launches. The game was launched alongside Fallout 76, Hitman 2, the Spyro Reignited trilogy and Pokemon: Let's Go Pikachu, among others. Plus, of course, this comes just a month after Call of Duty: Black Ops 4 and Red Dead Redemption 2; both of which are still very successful. Most players have only limited funds and little time to devote to their hobbies, and in months like this, many will only have chosen one or two new versions . Also note that Black Friday will have had an abnormal impact on game sales.

Launch of Battlefield 5 vs. Tides of War after launch

During its launch week, Battlefield 5 managed to reach 4th place in the retailers' rankings. This placed him in front of Spider-Man, Fallout 76 and others. However, FIFA 19 won first place, while No. 2 and 3 were won by Call of Duty: Black Ops 4 and Red Dead Redemption 2, respectively. If the game runs worse than expected by DICE for the moment, it should be kept in mind that the studio seems to be adopting a game model as a service for Battlefield 5 with its free post-launch content and Tides of War. program. If this model succeeds, it should be less dependent on initial introductory sales and more of the long-term consistent revenue generated by sales and micro-transactions. For now, fans will have to wait to see how the game will behave in the coming months.

Battlefield 5 could be more dependent on a long-term revenue stream

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