Colombia: Bon Bon Bum Now in the New York Times



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The New York Times acknowledged the work of Colombian industry. In a report, the American newspaper highlighted the work of Colombian society and its traditional confectionery exported to more than 90 countries of the world.

The newspaper highlighted the "Bon Bon Bum", a flagship product of this company located in the village of La Paila, north of Cali, which stands out "to represent the common tropical flavors in Colombia".

On the other hand, the information shows the growth that this company has had in the hands of labor and production to reach more markets, "in the beginning, 20 workers were responsible for the production of four million Today, in this same factory, 200 workers produce more than 40 times more, "says the newspaper, adding" two thousand and three hundred people work there and that it is not not uncommon to find families where three generations have worked in the factory ". [19659002] The family tradition in the administrative part of Colombina is another, because she is now responsible for Caesar Caicedo, grandson of the founder of the company, Hernando Caicedo. In addition, the report describes the factory of the multinational La Paila as "perhaps the largest confectionery factory in South America".

The document mentions the importance of sugarcane in this process and describes it as a badge in the Valle del Cauca region. Regarding the work, they specify that in some processes of creation of candies, blends and Colombina preparations, preparations are made by hand, partly to "keep more workers employed".

This report was prepared in the News York Times series of reports on the confectionery sector in the world, which refers to the variety of confectionery in different countries and is highlighted in products such as Kit Kat chocolate and the strength of the market The Japanese, as well as salmiakki, Finland's flagship product that has contributed to this country, rank fifth in the world in per capita sugar consumption, according to a Euromonitor study. International.

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