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The Instagram story feature reached 400 million users, doubling the amount recorded by Snapchat.
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Instagram announced Thursday, June 28 that its famous device Stories already has more than 400 million users, against 250 million a year ago. This makes it twice as popular as Snapchat a company that has registered 191 million active users this year.
The app in its release in 2016 has been rated as the Snapchat clone for its features similar to this social network as it allows to share photos and videos that expire after 24 hours. It also allows you to add rabbit ear filters, glbades, hats, crowns, among others, to publications.
Although users said they were faithful to the ghost platform, only eight months was enough. will exceed the number of daily users of Snapchat.
Instagram Stories continues to update and add more features in order to develop more creativity and offer a better user experience. According to reports Expansión the application now allows you to place GIFs and mention friends, while Snapchat has added these same features not to be left behind.
The platform has also added a feature that will allow you to put music into your stories ; it will appear as an option Music where we usually see the icons. There we can find the title of the song according to the moods you have. Instagram said that it will expand its music library to give users the best experience. This update comes after the IGTV ad, where you can post long-standing videos in vertical format and that has been compared to YouTube.
Facebook acquired Instagram for $ 1 billion in 2012 and is so popular that If the photo platform was a business on its own, it would be valued above $ 100,000 million according to studies by Bloomberg Intelligence .
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