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Notimex .- Internet-based Spanish startups have Mexico's largest foreign market in 2018.
The Fourth Report Internationalization of Spanish Startup Technological Base by IE Business School and Lufthansa highlights that after Mexico, the countries that interest them most are Colombia, the United States, Chile and Portugal.
The study coordinated by Joe Haslam, professor of IE, was conducted among 75 technology-oriented companies. head office or origin in Spain and international business, which together represent a turnover of more than 900 million euros (about 1 043 million dollars).
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In the presentation, Haslam recalled that Mexico repeats for the second year in a row as the country main where these companies want to develop business, c on 62% of them in 2017 and 70% in 2018.
From Colombia, he said that the peace process lived in this country has opened up business opportunities and the interest of this type of startups not only in Bogota, but in others Regarding its international business, the companies surveyed are 95% in the countries of the European Union (EU ), where they have the majority of their foreign customers, followed by 80% in Latin America.
66% of companies recognize that 51% or more of their income comes from their international activities, mostly from the EU and only 7.0% from Latin America.
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Among the main difficulties that these startups see developing in Latin America, there is the lack of mature markets and the lower use of credit cards for the payment of
70% of companies estimate that in three years their activity abroad will exceed that of business in Spain
In Latin America, 64% of companies have employees and workers Freelance On the findings of the report, Haslam explained that the report shows that the international escalation of these companies is improving, there are more sales abroad, more and more # 39; venture capital entities are involved and more
He pointed out that another challenge is to have more Internet-based startups created or run by women, which in this report 2017- 2018 is only 17% compared to 8 3% of men as abeza of these firms
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