Outstanding multinational growth strategy for the medicinal cannabis market



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The Recognized Corporación Canopy Growth announced on Thursday, July 5, its subsidiary in Latin America, called Canopy LATAM through which an agreement was signed purchase of shares to acquire Colombian Cannabis SAS ("Spectrum Cannabis Colombia") broadening the company's goal specifically to the cannabis market in Latin America.

Canopy LATAM will have as general manager, a cadre with great experience and experience on the continent. called Antonio Droghetti ; and on the other hand, he has already hired a whole team of experienced professionals, with the aim of promoting continental strategy

With this projection, Colombian Cannabis, holder of all national licenses required for production, manufacturing and marketing. export of cannabis derivatives, joined the Canopy Growth family under the name of Spectrum Cannabis Colombia. The company will continue to be led by Bibiana Rojas, a Colombian-accredited graduate MBA graduate from the Wharton School of the University of Pennsylvania, and former project leader of the Boston Consulting Group

with its head office in the United States. Huila's rich agricultural department. With an average of over 280 sunny days a year, Spectrum Cannabis Colombia will serve as the regional production and processing center for Canopy LATAM. In addition, Spectrum Cannabis Colombia has a 126 hectare farm with a unique location, suitable for cultivation and future operations. This site receives a constant supply of fresh water from a natural lagoon, has favorable electricity rates and currently holds a license for 42 hectares (4.5 million square feet) of production capacity for people psychoactive and non-psychoactive.

The project will consider the construction of adequate and sufficient production facilities and will guarantee sales and value-added in Colombia and throughout the region. This development is expected to begin in the late summer of 2018 and is expected to be completed after approximately one year.

Colombia is a fertile ground for agricultural production, because of its history and world leadership in this field, distinguished in products such as coffee, cocoa, various types of flowers and roses; and through progressive cannabis legislation, it becomes a strategic center for the production, processing and export of Canopy Growth for Latin America, with its central operation for the Canopy LATAM growth strategy [19659007]. The company is planning a regional strategy for global success by taking advantage of the existing infrastructure, experience and natural potential in the various countries where it already operates and intends to consolidate a significant production. In fact, take full advantage of the regulatory framework and the favorable growth climate in Colombia; progress in research and development that has been achieved in Chile, as well as the population and commercial potential of Brazil (the largest country in Latin America with over 200 million inhabitants), between other factors. [19659002"Today'huiestunjourhistoriquepourCanopyGrowthetunevictoirepourlespatientsàtraversl'Amériquelatinealorsquenousfaisonsunbondenavantdansl'avenirducannabismédicaldanslarégion"adéclaréMarkZekulinprésidentetco-PDGdeCanopyGrowth"LaproductionrégionaledurableavecdesentitésaxéessurlemarchéetdirigéespardescadresrégionauxexpérimentésestnotreformulegagnanteLelancementdeCanopyLATAMreprésenteuneautreétaperéussiedenotrecroissancemondiale"

"I am proud to join the Canopy Growth family and I & # 39; hope to Canopy LATAM the leading provider of Cannabis-based medical care in Latin America, said Antonio Droghetti, Regional Director of Canopy LATAM. "Our region has incredible potential and a real need for high quality, controlled medicinal cannabis." Taking advantage of Canopy's experience Growth and regional experience of the leaders of our country and the management team, we collaborate with regulators and ensure that health professionals and patients have access to the information and products they need.

"Thanks to our climate, our situation and our progressive regulation, we believe from the beginning that Colombia occupies a unique position as a leader in the emerging medicinal cannabis industry," said Bibiana Rojas , Managing Director of Spectrum Cannabis Colombia. It's a proud day because we are joining the Colombian experience with the world's leading medicinal cannabis. Together, we can continue to grow our business in Colombia with the ambitious goal of serving as a production and processing center for all of Latin America. "Today is a historic day for Canopy Growth and a victory for patients in Latin America. a leap in the future of medicinal cannabis throughout the region, "said Mark Zekulin, president and co-CEO of Canopy Growth

" Sustainable Regional Production, with market-driven entities led by Experienced regional executives, C & # 39; is our winning formula. The launch of Canopy LATAM represents another successful step in our global growth. "I am proud to join the Canopy Growth family and hope to make Canopy LATAM the leading cannabis-focused healthcare provider in Latin America," said Antonio Droghetti, Canopy LATAM Regional Director

" Our region has incredible potential and a real need for controlled medicinal cannabis of high quality. Taking advantage of the experience of Canopy Growth and the regional experience of our country's leaders and the management team, we will work with regulatory authorities and ensure that health professionals and patients have access to the information and products they need. "With our climate, location and progressive regulation, we believe from the beginning that Colombia is uniquely positioned as a leader in the emerging medicinal cannabis industry," said Bibiana Rojas, Executive Director. from Spectrum Cannabis Colombia. This day of pride because we join the Colombian experience with the world leader in medicinal cannabis. Together, we can continue to grow our business in Colombia with the ambitious goal of serving as a production and processing center for the whole of Latin America, "said the executive. [ad_2]
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