Samsung, Huawei and LG want 2019 to be the year of mobile folding: what will it serve them? | Businesses



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2019 could boast of the year of the decline of cell phones. It took years of work to tweak the technology to fold the screen of a smartphone as if it were a sheet of paper, but three some of the world's largest mobile phone manufacturers, Samsung, Huawei and LG, appear to be quite ready to launch models of this type in the coming year. What seems to be the most advanced is Samsung, which showed Wednesday, without much detail, a prototype of its future Galaxy Folding. The company explained during its annual conference of developers in San Francisco that it had developed a display technology called Infinity Flex Display, which will incorporate the terminal.

The device that she taught was equipped with a clbadic 5-inch screen, but when it opens like a book, a touch of 7.3 inches appears, such as It was a tablet. According to Samsung, this screen will display up to three applications at a time and will memorize the application that the user was using on the small screen to expand when deploying the big screen. The first folding Galaxy is expected to hit the market during the first part of 2019. The company has announced its intention to start production screens in a few months.

"This is an interesting concept and we are expecting to see several Android manufacturers folding products.In fact, we are already working closely with Samsung on a new device that they plan to launch at the beginning of next year, "said Dave Burke, vice president of engineering for Android, at another Google event.

But Samsung is not the only one. in this battle. The general manager of Huawei's consumer unit, Richard Yu, also badured the German newspaper Die Welt last September that his company was working on a mobile phone with a folding screen. The executive wondered why people are still using laptops and he said, "Probably because the screens of the current smartphones are too small, we're going to change that with screens going on." , did he declare. Yu then badured the aforementioned media that the terminal would be ready within one year.

In the case of Samsung, it seems that the company is testing the concept of mobile telephony for about five years, according to the BBC, which ensures the goal of the South Korean firm was to overtake Huawei in this race and launch the first smartphone of this type. However, to the surprise of both, it's a little-known company that has surpbaded them both.

California-based startup Royole Corporation introduced its own folding phone in Beijing last week. . The open terminal sports a 7.8-inch screen, but can be folded in half. The company has announced that it will put the device up for sale next December at a starting price of 1,150 euros. The general manager of the company said he has invested more than six years in the development of this flexible screen "very thin, lightweight and resistant". As explained by Cnet, the screen supports, as they explained up to more than 200,000 folding actions, which would offer up to about five years' worth of time. Use if you fold it 100 times a day.

Other competitors such as Lenovo and LG have also introduced prototypes. with folding screen, and if the publication published by Venturebeat is realized, this South Korean company, one of the largest manufacturers of screens in the world alongside Samsung, intends to unveil its own folding phone at the next CES Las Vegas, which will take place from January 8th to 11th. "The industry is very close to folding the phone that becomes a commercial reality," said Ben Stanton, an badyst at the firm Cbadys.

The question many people are asking now is what additional service will the smartphones folding. One seems clear: to have a single device that can be used both as a mobile and tablet, depending on the use you want to make at any time. But we will have to see if this will not result in a bigger taste for mobile phone users who are used to extra-flat equipment.

Without a doubt, the key will also be to see if a mortal application (decisive application) that gives more value to these terminals and makes them really attractive to the consumer. It is not surprising that Samsung unveiled its terminal at its developer conference, it is more than necessary that this group think about how they can take better screens that double their size if manufacturers want to get there. By the way, something that could not hurt, given that sales of smartphones fell 6% in the third quarter of this year, to 355.2 million units, and that we are already in the fourth quarter Consecutive Fall.

"The goal is to collaborate with the Google and Android developer community to ensure that applications work properly with the phone when it is deployed and to maximize the potential of this new format in order to An optimized foldable user experience, "said a Samsung official. "We are excited to see what this technology contains," they added. Android has already announced that it would support this type of device with native folding screens.

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