It's hip to have a square chin.
Men undergoing plastic surgery are perceived as more likable, trustworthy and masculine by their peers, according to a new study released by the JAMA network. The study evaluated the effects of multiple cosmetic facial procedures, including blepharoplasty (eyelid surgery), rhinoplasty (nose work), face lift, eyebrow lift, neck lift and breast implants. chin.
Men who had plastic surgery scored higher on their social skills and reliability.
The men who went through all of these procedures performed better in terms of perceived attractiveness, sympathy, social skills, and reliability.
Individually, these procedures have had more specific effects. Facial facelifts and superior blepharoplasty increased the likelihood and reliability. Lower blepharoplasty has made men seem more opposed to risk. And the ups and downs of the nape raised extroversion and perceived masculinity.
According to a 2010 study published in Psychological Science, men with large faces are more likely to be perceived as untrustworthy.
To determine these results, the researchers conducted a survey including photos before and after 24 men who underwent cosmetic plastic surgery between early 2009 and late 2016. These patients were on average just under 50 years old.
Some 145 people – the majority of whom were men – responded to the survey by assessing the attractiveness and perceived personality traits of patients before and after their surgery. The results reflect the results of a similar 2015 study conducted in patients. This study, conducted by the same researcher, found that women who underwent facial cosmetic surgery were perceived as being more likeable, attractive and feminine.
Beauty has a price
This could give you a better job or just make you look more likeable and trustworthy, but plastic surgery is also expensive and, in some cases, potentially dangerous.
In 2018, Americans spent a total of $ 16.5 billion on cosmetic plastic surgery and minimally invasive procedures, according to the American Society of Plastic Surgeons. This represents an increase of 65% from approximately $ 10 billion in 2011.
Individually, procedures cost thousands of dollars. The average national cost of a blepharoplasty is slightly over $ 3,100. More expensive procedures, such as a face lift and a rhinoplasty, can make you lose up to $ 5,000.
Plastic surgery can also lead to complications. These include infections, bruising, blood loss and even nerve damage, according to Healthline. But generally, plastic surgery is safe and complications occur less than 1% of the time, according to a 2018 study involving 25,000 cases.
Cosmetic surgery in men is on the rise
According to a report published in 2018 by the American Society of Plastic Surgeons, between 2000 and 2018, there was a 29% increase in the number of plastic surgery interventions among men. Surgeries with significant increases included an increase in the lips with an increase of 433%; cheek implants with an increase of 133%; and buttocks, which have made an impressive 671% jump in men over the past two decades. Rhinoplasty was the most popular procedure for men in 2018.
"Just as women can resort to a series of procedures, called" Mommy Makeover, "more and more men are adopting their own treatments, the" Daddy-Do-Over, "according to a statement from the American Society of Plastic Surgeons.
More and more men are adopting their own treatments, the "Daddy-Do-Over".
"Men notice their bodily changes due to aging and parenting, and this is starting to be completely different in their thirties. That's the interest of a Daddy-Do-Over, "writes Alan Matarasso, president of the Society.
"There has been a slight increase in men undergoing plastic surgery," New York-based plastic surgeon Sachin Shridharani told MarketWatch. Procedures like jaw surgery and chin implants can give a man a more masculine image.
Although the number of men treated to plastic surgery is increasing, women still undergo many more procedures than men. In 2018, men underwent a total of approximately 1,300,000 cosmetic procedures. This is nothing compared to the more than 14,000,000 interventions for women.
Social media, employment and decreasing stigma
Facebook and Instagram
FB + 1.77%
among other social media sites, have played an important role in the rise of plastic surgery, Matarasso told MarketWatch. "Social media creates some pressure. You connect with so many people and see so many people. There is pressure to feel like fun and look good all the time, "said Matarasso.
In 2017, more than 200,000 teenagers have undergone plastic surgery and an increasing number of teenagers are interested in botox. Doctors say that the flawless appearances of celebrities and influencers on social media are partly at the origin of this situation.
Matarasso also noted that social media has made plastic surgery more common and acceptable. The Millennials take selfies in the recovery room and send them to their friends, he said.
"Historically, there was significant stigma associated with plastic surgery," Shridharani said. "But society now allows it, and we now know how to operate men without feminizing the face."
"We now know how to operate men without feminizing the face."
Beyond the pressure to look good online, we must also look good at work. And those who fear age discrimination in employment may choose to go under the knife for a younger look. "People are changing more jobs and looking in the best conditions is an integral part of maintaining competitiveness in the job market," Matarasso said.
According to a LinkedIn study, it is now common for university graduates to change jobs four times before the age of 32. Twenty years ago, it was typical to change jobs only twice during the first decade, at the exit of the university.
Matarasso noted that in some industries – such as media and entertainment – the search for youth was particularly important. "But there are also a lot of people outside of Hollywood who think they need to look young to be competitive in the job market," he said.
They may have good reasons to be worried: a majority of workers aged 45 and over report having been victims or victims of age-based discrimination, a 2017 study by AARP reported. Some of the most common procedures in these men are eyelid surgery and botox.
The Age-based Discrimination in Employment Act 1967 prohibits discrimination in employment against workers aged 40 or over. However, according to the Human Resource Management Corporation (SHRM), a 2009 Supreme Court ruling weakened the law by increasing the burden of proof on workers who feel they have been treated unfairly because of their age.
Shridharani told MarketWatch that many of his clients are executives who "want to keep appearing and seem relevant." He added: "They feel good and do not want to look tired."