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In a statement to Hardware Unboxed, AMD clarified that its custom partner models Radeon RX 6800 XT and RX 6800 will be available at MSRPs within 4 to 8 weeks. This statement comes at a time when not only partner models, but also benchmark models are out of stock worldwide and it is not clear when we can expect supply to become normal.
AMD Says Custom Radeon RX 6800 XT and RX 6800 AIB Models Will Hit MSRPs Within 4-8 Weeks
Steve & Tim of HardwareUnboxed managed to get a word out of AMD in a private conversation regarding the whole situation surrounding the inflated prices of Radeon RX 6800 XT and RX 6800 custom graphics cards. Previously, Videocardz had also managed to get stock market information from various retailers facing a limited supply and therefore limited availability of said graphics cards within the consumer segment. The statement is as follows:
“We had a private conversation with AMD. They assured us that in 4-8 weeks, AIB cards will be available at MSRP. They said they allowed AIBs to reach $ 649 [RX 6800 XT] MSRP and they expect it to happen within 8 weeks.
Steve Walton, Hardware Unboxed (via Videocardz)
The full video can be seen below:
While the problem with stocks won’t improve anytime soon, what makes it worse is that the few cards on the market are listed at inflated prices that are way above MSRPs. In a graphic listed on Videocardz, you can see multiple graphics cards with their respective premium over the benchmark models. You can expect premium prices of up to + $ 250 for the Radeon RX 6800 XT and up to + $ 120 for the Radeon RX 6800.
Price of custom models AMD Radeon RX 6800 XT and RX 6800 at Newegg (via Videocardz):
It is now a given that these custom boards with better cooling and circuit board designs are expected to come at a premium price, which is also true for all GeForce RTX boards, but retailers specifically ask for higher prices compared to Already premium price tags that come with these graphics cards. According to the Red Team (AMD), the Radeon RX 6800 XT and RX 6800 custom graphics cards are expected to return to normal MSRPs within 4 to 8 weeks, in early 2021.
The main reason is that retailers are trying to cash in on the bigger picture as this is a premium segment with users willing to pay the extra dollars and retailers now that these cards are very limited in quantity, so that they can raise the prices as much as they want to know that consumers will pay the full amount no matter what. It was recently reported that AIBs have minimum minimum margins on their custom designs and that retailers are inflating prices only making the situation worse.
NVIDIA is also facing similar issues with its AIB partners where multiple models are listed at inflated prices due to unavailability of inventory and retailers taking advantage of the whole scenario. That said, if the reports are true, then NVIDIA must be partially blamed for all the mess with its own lineup, as they reportedly sold $ 175 million worth of GeForce RTX 30 graphics cards directly to the crypto mining segment.
Several stores and retailers had boycotted the launch sales because they could not get their supply on time and now suggest that supply should return to normal by 2021. Statistics from retailer ProShop show that only 125 graphics cards in the series RX 6800 have been sold to date and all of them are reference models. The retailer has placed a huge order for several 100 custom variations of each AIB, but only a handful of cards are being provided to them at this time.
Retailers have refrained from taking pre-orders to avoid unnecessary traffic, as evidenced by the launch of the GeForce RTX 30 series, which crushed almost every major retailer within minutes. During launch day, Newegg and Amazon reported that limited units of the Radeon RX 6800 XT and 6800 were available through them.
AMD made several promises not to be as failed a launch as NVIDIA’s GeForce RTX 30 series, but it turned out to be even worse. We’re not saying NVIDIA’s situation here is better, but NVIDIA cards have been shipped and sold to multiple customers, while AMD cards have been prioritized to Red Team Plus members who had links to purchase the cards before buyers. regular.
All in all, it really sucks to be a gamer at the moment, as NVIDIA and AMD have underestimated the huge demand for next-gen GPUs. Players who ordered have received shipping dates through February 2021.
NVIDIA and AMD could have taken their time to build a larger inventory, but they have been lagging behind “ unprecedented demand ” as a way to combat the backlash from one of the worst graphics card launches in terms of availability. That said, we hope 2021 can start better for gamers around the world who just want a new graphics card to enjoy the latest game titles.
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